Canadian drivers mostly unfamiliar with common vehicle safety features

Canadian drivers mostly unfamiliar with common vehicle safety features
Incredibly enough, only one out of three Canadian drivers is familiar with today's basic vehicle safety features. Yet, consumers identify safety as a priority when purchasing a new car.

With the exception of ABS and traction control, nearly 70% of Canadians don't know how systems like adaptive headlights and collision warning work.

Toyota Canada and the Traffic Injury Research Foundation (TIRF) are therefore launching Brain on Board, a public education program to encourage people across the country to learn more about modern vehicle safety features.

"If a driver is unfamiliar with how a car's safety features work -- or even what certain dashboard symbols mean -- there may be more safety benefits that could be realized," said Robyn Robertson, TIRF President and CEO.

By Auto123.com ,

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