Press release
Source: Goodyear AKRON, Ohio, – When tackling a challenge, some say “attitude is everything.” The marketing team at Fierce Tires couldn’t agree more. The new Fierce Attitude M/T is a tire that offers “intense mud performance with looks to match,” according to Barry Petrea, Fierce brand general manager.
Available now, the Fierce Attitude M/T hits the road with an initial phase of 11 popular light-truck and off-road sizes, with two of the sizes offering a unique raised white letter sidewall. The size lineup includes 16-18” rim diameters, with potential applications on the Ford F-150, Hummer H3, Jeep Wrangler Rubicon, Toyota FJ Cruiser, Chevrolet CK Series and more. Across the tread of the Fierce Attitude M/T, large lugs and stepped shoulder blocks help to deliver intense traction in mud terrain, and a high-void tread design allows for enhanced self-cleaning. On the sidewall of the tire is a “barbed wire” design for a radical appearance, and a rim protector helps guard wheels from accidental curb damage. Photos: Goodyear
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