Ferrari: 70 Years of Emotions in New Video From the 125 S to the LaFerrari Aperta

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On March 12, 1947, Enzo Ferrari introduced the first car to bear his name: the Ferrari 125 S. His small company has become a symbol of Italian design and engineering excellence over the decades, and an undisputable reference for other exotic sports car makers.

70 years later, Ferrari is celebrating in style, starting with this video entitled Driven by Emotion. It features the 125 S driving beneath the big arch of the Via Abetone Inferiore, a move repeated at video’s end by the new LeFerrari Aperta , an icon of the company’s 70th anniversary.