Ford to Add Standard Anti-Rollover System to '05 Explorer

Ford Timing Ideally Coincides with U.S. Government Push for Active Safety

In a move to instill confidence in its midsize Explorer sport utility vehicle, as concerns remain in consumers' minds since the

Ford is trying hard to ease consumers' mindsets after the Firestone tire rollover debacle in 2000. (Photo: Ford Motor Company of Canada)

Firestone tire rollover debacle in 2000 claimed 271 lives and caused yet more injuries, followed by hundreds of related lawsuits and associated negative press, Ford will equip 2005 models, and three additional SUVs with standard anti-rollover technology.

The new system, dubbed Roll Stability Control (RSC), is said to automatically react to tilting. Excessive body lean is a precursor to rollovers. The system works by automatically reducing engine speed while moderately activating the brakes.

The additional SUVs to get RSC will be 2005 versions of the Explorer-based Mercury Mountaineer and Lincoln Aviator, plus the

Ford will equip 2005 Explorers, and three additional SUVs with standard anti-rollover technology. (Photo: Ford Motor Company of Canada)

Lincoln Navigator full-size SUV. Currently, RSC was only available as an option on the two Lincoln SUVs, having been introduced on 2004 models. The system, developed by Ford and supplier Continental Teves, will be available as optional equipment on the '05 Ford Expedition full-size sport utility.

The fact that RSC is optional on the more expensive Expedition and standard on the Explorer is a strong sign that Ford is looking to bolster sales of its top-selling midsize model by restoring consumer confidence.