November sales in Canada: Ford and Hyundai continue to increase market share

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Every year, new-vehicles sales start to dwindle in November and pick up again in March. It’s the same scenario this year, but some manufacturers are still finding ways to move out their inventory.

Compared to November 2008, Subaru, Audi and Land Rover posted to biggest increases in sales up 50%, 47% and 38% respectively.

Hyundai and Kia, Audi and Mercedes-Benz are pursuing their sales growth and are posting year-to-date increases of 20 percent and more. Hyundai’s market share in 2009 is 7.3% compared to 5% in 2008, which is quite an accomplishment.

Chrysler and GM continue to struggle with sales drops of 26% and 30%. As for Ford, year-to-date sales are up by 5.4% compared to the same period last year, which means a market share increase of 2.6%.

November Current Month YTD
2009 2008 09/08 2009 2008 09/08
Acura 941 914 3.0% 15555 17787 -12.5%
Audi 1086 737 47.4% 10609 8532 24.3%
BMW 2083 1833 13.6% 22876 21499 6.4%
Chrysler 11418 15481 -26.2% 148656 209408 -29.0%
Ford 15895 16109 -1.3% 206957 196353 5.4%
General Motors 14958 21261 -29.6% 233113 334421 -30.3%
Honda 7955 8310 -4.3% 112088 143016 -21.6%
Hyundai 7022 5563 26.2% 98079 76882 27.6%
Infiniti 563 450 25.1% 6592 7675 -14.1%
Jaguar 50 40 25.0% 747 891 -16.2%
Kia 3464 2703 28.2% 43473 35878 21.2%
Land Rover 196 142 38.0% 1763 2143 -17.7%
Lexus 1284 1152 11.5% 14567 14095 3.3%
Mazda 5117 5024 1.9% 69411 80464 -13.7%
Mercedes-Benz 2071 1639 26.4% 22457 18780 19.6%
MINI 346 358 -.34% 3954 4605 -14.1%
Mitsubishi 1174 1287 -8.8% 18177 17149 6.0%
Nissan 4749 4479 6.0% 67284 71250 -5.6%
Porsche 125 115 8.4% 1575 1587 -0.8%
Saab 25 87 -71.3% 724 1470 -50.7%
smart 169 177 -4.5% 2441 3599 -32.2%
Subaru 2215 1473 50.4% 21089 18363 14.8%
Suzuki 713 934 -23.7% 11596 12738 -9.0%
Toyota 14829 11640 27.4% 172841 200311 -13.7%
Volkswagen 3190 2840 12.3% 36854 36428 1.2%
Volvo 484 473 2.3% 5917 6239 -5.2%
Light vehicles sales 102122 105221 -2.9% 1349395 1541563 -12.5%
Passenger car 50787 51256 -0.9% 696554 849838 -18.0%
Light truck 51335 53965 -4.9% 652841 691725 -5.6%
GM/Ford/Chrysler Nameplates 42271 52851 -20.0% 588726 740182 -20.5%
Import nameplates 59851 52370 14.3% 760669 801381 -5.1%
Sales History 2005 2006 2007 2008 2009 09/08
January 79.2 86.2 91.2 102.8 76.9 -25.3%
Febuary 102.7 97.4 97.0 111.0 80.2 -27.7%
March 144.5 151.3 150.7 150.0 127.5 -15.0%
April 163.2 155.1 169.0 175.2 143.9 -17.8%
May 157.6 168.2 185.5 184.5 154.0 -16.5%
June 161.4 157.3 169.2 159.5 138.5 -13.2%
July 154.8 141.6 142.4 149.5 139.9 -6.4%
August 142.5 153.6 158.4 147.0 135.4 -7.9%
September 124.2 135.8 131.8 134.1 129.5 -3.5%
October 115.2 118.4 120.9 122.7 121.5 -1.0%
November 120.2 123.5 117.3 105.2 102.1 -2.9%
Décember 117.8 126.3 119.9 94.4
Full Year 1583.3 1614.7 1653.4 1636.0
Note: Sales figures above are in thousands
Source : Desrosiers Automotive Report