7. Driving pleasure
We won’t go so far as to say the 2018 Kona delivers earth-shattering driving dynamics, but we also don’t find it to be moribund, not by a long shot. Sensations are good when at the wheel, and overall the chassis is relatively stiff and helps ensure a driving experience tinged with a touch of sportiness, if that's the kind thing that is important to you. The vehicle’s balance is also quite impressive.
The overall package is more than acceptable when you first test drive the thing. And when the drive is positive right off the bat, that helps make the buying decision easier.
Conclusion
Really, the success of the Kona ought not be a mystery to anyone: it has all the ingredients to win over buyers who want the right balance of qualities and price point. They say that in the car industry, emotions sell vehicles, but reason is often what dictates choices.
When a vehicle can both inspire emotions and make logical arguments for itself, you have the makings of a success.
And that’s really the secret to the success of the Hyundai Kona. It may not be totally perfect, but it sure checks off a lot of items on people’s needs-and-wants lists.