Total Light Vehicle Sales in Canada for the Month of March

By ,

Compared to January and February 2009 statistics, it looks like new-car buyers are starting to trickle back into showrooms.Good news for General Motors, who sold twice as many vehicles in March than in February, while Hyundai is still on a roll with a 25% increase over last year. Mercedes-Benz and Audi also racked up better numbers compared to the same period last year as well as the previous month.March was also a turnaround month for Lexus, MINI, Porsche, Saab and Volvo who published negative results in February, but managed to post noticeable sales gains last month. In addition, March was the best month ever for Mitsubishi's Canadian operations.On the other hand, bigger brands such as Ford, Chrysler, Honda, Mazda, Toyota and Volkswagen are still struggling and must rethink their sales strategies.
March Current Month YTD

2009 2008 09/08 2009 2008 09/08
Acura 1211 2088 -42.0% 3300 5013 -34.2%
Audi 979 781 25.4% 1994 1934 3.1%
BMW 1711 1584 8.0% 3781 3835 -1.4%
Chrysler 15846 21602 -26.6% 38939 54770 -28.9%
Ford 17021 20050 -15.1% 39776 46777 -15.0%
General Motors 24695 29972 -17.6% 50168 82685 -39.3%
Honda 11359 14197 -20.0% 23870 35363 -32.5%
Hyundai 8818 7029 25.5% 20337 16229 25.3%
Infiniti 581 828 -29.8% 1402 1882 -25.5%
Jaguar 57 135 -57.8% 132 212 -37.7%
Kia 3555 3157 12.6% 7601 7160 6.2%
Land Rover 171 234 -26.9% 466 632 -26.3%
Lexus 1363 1126 21.0% 2666 2854 -6.6%
Mazda 7060 9055 -22.0% 15876 19597 -19.0%
Mercedes-Benz 2181 1731 26.0% 4778 3995 19.6%
MINI 307 296 3.7% 543 697 -22.1%
Mitsubishi 1983 1821 8.9% 4536 4301 5.5%
Nissan 7024 7513 -6.5% 15179 16930 -10.3%
Porsche 172 157 9.6% 364 406 -10.3%
Saab 172
79 117.7% 263 243 8.2%
smart 212 324 -34.6% 443 754 -41.2%
Subaru 1878 1639 14.6% 4327 4009 7.9%
Suzuki 948 1107 -14.4% 2278 2388 -4.6%
Toyota 14538 19523 -25.5% 33640 41952 -19.8%
Volkswagen 3156
3531 -10.6% 6770 7765 -12.8%
Volvo 491 465 5.6% 1140 1423 -19.9%
Light Vehicle Sales 127489 150024 -15.0% 284569 363806 -21.8%
Passenger Car 65554 80125 -18.2% 142083 190058 -25.2%
Light Truck 61935 69899 -11.4% 142486 173748 -18.0%
GM/Ford/Chrysler Nameplates 57562 71624 -19.6% 128883 184232 -30.0%
Import Nameplates 69927 78400 -10.8% 155686 179574 -13.3%
Sales History 2005 2006 2007 2008 2009 09/08
January 79.2
86.2
91.2
102.8
76.9
-25.3%
February 102.7
97.4 97.0
111.0
80.2
-27.7%
March 144.5 151.3
150.7 150.0
127.5
-15.0%
April 163.2
155.1
169.0
175.2


May 157.6
168.2
185.5
184.5


June 161.4
157.3
169.2
159.5


July 154.8
141.6
142.4 149.5


August 142.5 153.6
158.4
147.0


September 124.2
135.8
131.8
134.1


October 115.2
118.4
120.9
122.7


November 120.2 123.5
117.3
105.2


December 117.8
126.3
119.9
94.4


Full Year 1583.3
1614.7
1653.4
1636.0


Note: Sales figures above are in thousands.
Source: Desrosiers Automotive Report