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Voir la version complète : Chrysler garantie le prix de l'essence a 2.99$US le Gallon



Mitch
05/05/2008, 22h19
Who needs an 18-cent a gallon gas tax holiday from pandering politicians when you have Chrysler on your side! With gas prices rapidly approaching and exceeding $4 a gallon across the nation, Chrysler is offering up a deal that just might make people averse to the looks of cars like the Chrysler Sebring and Jeep Compass think twice. Between now and June 2, anyone who buys any new Chrysler, Dodge or Jeep vehicle will be able to register for a "Let's Refuel America" card. Once the customer registers a credit card with the program, they will receive a new card that they can use the card at participating gas stations to fuel up their new car or truck. When the card is used, the credit card the owner has on file will be billed $2.99 a gallon for either regular gas, E85 or diesel fuel. Chrysler will pay the difference. The best part is the price is locked in for THREE years. Now that's real savings. There are of course limitations on the deal. Get more details on the deal and Chrysler's full press release after the jump.

[Source: Chrysler]

SRT models, Vipers, Crossfires (they are still around?) and Sprinters are excluded. Also, when you buy the car your card will only be eligible for the pricing for the fuel the car uses. If you buy a diesel truck you can only buy diesel fuel. Similarly gas or flex fuel cars can only get gas or E85. If you buy the opposite fuel you'll be charged the full price plus and extra $2 transaction fee. There are also annual fuel allotments based on 12,000 miles a year of driving and the EPA sticker mileage.

The card can be be used to fuel any car and if the car is sold within the three years, the owner can keep the card and continue buying fuel at the discounted price. This is one hell of a deal, if it doesn't drive Chrysler into bankruptcy, which is a distinct possibility. Because there is no way of knowing what fuel costs will be over the next three years, Chrysler can't estimate the cost. However, Steven Landry, Executive Vice President - North American Sales said the company is doing some hedging to protect themselves. If the price of fuel dips below $2.99 customers can just pay with another card or cash. The program kicks off on Wednesday May 7, 2008.


PRESS RELEASE

Chrysler LLC Delivers Economic Stimulus; Protects Consumers from Rising Gas Prices for Three Years


"Let's Refuel America" available throughout the U.S. exclusively at Chrysler, Jeep® and Dodge dealerships through June 2, 2008 Three-year price protection from volatile gas prices available on compact, mid-size and full-size models, minivans, crossovers and pickup truck models

Seventy-six percent of customers cite rising gas prices as "top concern" Auburn Hills, Mich. - In response to direct customer feedback citing the prospect of rising gas prices as a top concern, Chrysler LLC today announces its own economic stimulus package: an exclusive gas price protection policy that eliminates the risk of further spikes in fuel prices. With the U.S. purchase of eligible Chrysler, Jeep and Dodge vehicles, customers can enroll in the "Let's Refuel America" program and receive a gas card that immediately lowers their gas price to $2.99 a gallon, and keeps it there for three years. The offer is available at 3,521 U.S. Chrysler, Jeep and Dodge dealerships through June 2, 2008, and is available on vehicles ranging from popular new compacts, crossovers and minivans to full-size diesel-powered pickup trucks.

"Today we are proud to introduce an unprecedented program to help put customers' minds at ease and do something to help working people who are worried about the volatility of fuel prices and vehicle cost of ownership," said Jim Press, Vice-Chairman and President, Chrysler LLC. "The Let's Refuel America Price Guarantee puts money in your pocket today, and allows our customers to better manage their fuel expenses. And you can't get it anywhere else besides a Chrysler, Jeep or Dodge dealership."

The Let's Refuel America program offers consumers a combination of the fuel price protection program and additional bonus cash up to $3,000 on available vehicles, including Chrysler PT Cruiser, Dodge Charger, Jeep Grand Cherokee, Dodge Dakota and Dodge Ram.

Consumer Economic Solutions

Chrysler has a number of solutions to help our customers during these tough economic times. "Chrysler is committed to providing the best value, and the least worries, for our customers," said Press. Chrysler's lineup includes five models for under $20,000 that get 28 miles-per-gallon or better on the highway. To protect consumers from unexpected repair costs in the future, Chrysler models come with the industry's best powertrain warranty, covering the original owner for the life of the vehicle. And Chrysler has made a number of its most popular options standard on its New Day Package vehicles.

Fuel Economy Solutions

Chrysler currently offers six models that get better than 28 miles-per-gallon on the highway: Chrysler Sebring, Chrysler Sebring Convertible, Dodge Avenger, Jeep Compass, Jeep Patriot and Dodge Caliber. Through April, the six of these models combined have higher sales than in the first four months of 2007. The recently-launched 2009 Dodge Journey comes with an available 173-hp four cylinder engine, helping it achieve best in class fuel economy.

The Jeep Grand Cherokee diesel 3.0-liter engine provides a class-leading driving range of approximately 450 miles and gets an estimated fuel economy of 18 miles/city and 23 miles/highway for 4x2 models and 17 miles/city and 22 miles/highway for 4x4 models. Outside of North America where fuel-saving diesel engines are in higher demand, Chrysler offers 17 models with diesel powertrains.

This fall, Chrysler will launch in the United States, two new hybrid SUVs, the Dodge Durango Hybrid and Chrysler Aspen Hybrid, boasting a fuel economy improvement of more than 25 percent overall, and 40 percent in the city. In 2010, the Dodge Ram Hybrid will reach the market. Chrysler is currently in the midst of a $3 billion powertrain investment offensive to develop new fuel-efficient powertrains and axles for our next-generation models.

Chrysler supports the federal government's new dramatically increased CAFE fuel economy standards, which will increase fuel efficiency by an average of 40 percent by 2020. Recently, Chrysler joined the US Climate Action Partnership, working to find solutions to global greenhouse gas emissions.

Customer Advisory Board

In February, Chrysler created the industry's first Customer Advisory Board to encourage a direct dialogue with customers and gather insight and feedback. A recent Advisory Board survey generated the following results: 76 percent of the community is "very concerned" or "extremely concerned" about fuel prices. 83 percent of the community responded that fuel prices will affect their summer vacation plans. (Note: the poll shows that 19 percent responded "extremely", 22 percent responded "very much", 30 percent responded "somewhat", and 12 percent responded slightly, 17 percent responded that it won't affect their plans.)

Program Description

The Let's Refuel America gas card program works when a customer purchases a new and unused Chrysler, Jeep or Dodge vehicle and selects the program in lieu of other available incentives. The customer is provided with the registration process documentation and registers providing their required personal information via the dedicated web site or toll-free 800 number. Once registered, the customer receives their gas card and separately, their Personal Identification Number (PIN) within 4 to 6 weeks of application. The customer then swipes their Let's Refuel America Gas Card at an eligible gas station, selecting up to 87 octane regular, E85 fuel or diesel fuel, and enters their PIN to begin the fueling process. After the fuel transaction occurs, the customer's personal credit card (identified in the registration process) is charged $2.99 per gallon.

Let's Refuel America Eligibility

The following vehicles are eligible for the Let's Refuel America program:
Small/Compact Car
Dodge Caliber, Chrysler PT Cruiser, Chrysler PT Cruiser Convertible
Mid-size Car
Dodge Avenger, Chrysler Sebring, Chrysler Sebring Convertible
Large Car
Dodge Charger, Chrysler 300, Dodge Magnum
Crossover
Dodge Journey
Minivan
Dodge Grand Caravan, Chrysler Town and Country
Compact SUV
Jeep Patriot, Jeep Compass
Mid-size SUV
Dodge Nitro, Jeep Liberty
Large SUV
Jeep Grand Cherokee, Jeep Commander, Dodge Durango, Chrysler Aspen
Pickup Truck
Dodge Dakota, Dodge Ram, Dodge Ram HD
The following vehicles are not eligible for the Let's Refuel America program:
All SRT models, Dodge Viper, Dodge Challenger, Dodge Ram Chassis Cab,
Chrysler Crossfire, Jeep Wrangler and Dodge Sprinter.
Select Program Offer
$2.99 guaranteed fuel card for up to 3 years

Offer valid with up to 87 octane regular unleaded fuel, E85 fuel or diesel fuel only, depending upon purchased vehicle*
Yearly allotment of gallons provided
Annual gallon allotment ends each year on 7/31 (first year ends 7/31/09)
Enroll
Easily register via a dedicated web site or by calling designated 1-800
number
Personalized Let's Refuel America Gas Card arrives within 4-6 weeks of
receipt of application
Use & Save
Use the Let's Refuel America Gas Card like any credit card – just swipe
and type in your PIN to use

Check account transactions online

* If mid-grade or premium unleaded fuel is purchased, the customer will be billed for the $2.99 plus $.15 per gallon for mid-grade (88-89 octane) or plus $.30 for premium (90-94 octane). All other grades of fuel higher than 94 octane are not covered under this program and the full pump price will be billed through to the customer plus a $2 service fee per transaction with no gallon usage penalty. If customer purchases unleaded gas (including E85) on a diesel card, or diesel fuel on an unleaded gas card, the customer will be billed the full pump price plus $2 service fee per transaction with no gallon usage penalty

miramax
06/05/2008, 05h48
Quand tu sais pus quoi faire pour vendre, t'essaie n'importe quoi. :roll:

vtec
06/05/2008, 06h43
Quand tu sais pus quoi faire pour vendre, t'essaie n'importe quoi. :roll:

lol!! cé en plein ca que je me disais en lisant l'article!!

RacingTeacher
06/05/2008, 07h04
Au lieu d'avoir eu une vision à long terme sur l'économie d'énergie, payons une partie des frais d'essence...

Quand ca va mal.... :shock:

Francis F
06/05/2008, 09h13
Chrysler a déjà des difficultés financières. Ils doivent liquider leurs voitures et ça ne sort toujours pas. maintenant, ils paient une partie des frais d'essence. Une autre raison d'ajouter aux déficits et de précipiter la faillite. C'est pas le volume de vente qui fait du profit à la fin de l'année, mais le profit par voiture.

Slammer
06/05/2008, 13h06
dommage que ca sois juste pour les states...

mais bon, il vont perdre de l'argent plus d'autre chose.

Mitch
06/05/2008, 23h06
We knew critics of Chrysler's $2.99 Gas Guarantee would crawl out of the woodwork before too long, and here they come. Automotive News reports that The Union of Concerned Scientists has called Chrysler's program a "cynical deal", noting that at today's current average price of $3.61/gallon, a customer would save about $400 a year under Chrysler's program. Being the smart folk they are, the scientists also pointed out that customers could save the same amount from a 3 mpg bump in fuel economy over 15,000 miles or a year of driving, and that better fuel economy also continues saving the customer money after three years. Damn, scientists are so smart with the math.

The criticism hasn't stopped Suzuki, however, from announcing its own free gas deal. For vehicles purchased between May 1st and June 30th, Suzuki is offering 0% financing and three months of totally free fuel in its "Free Gas for Summer" program. Buyers will basically get a stored-value credit card that's charged with a different amount of money depending on the model purchased.
These incentive programs are nothing but promotions designed to grab headlines and make buyers feel like they're getting more money back than they actually are. Playing off the media's hysteria over high gas prices, Chrysler (and Suzuki) is betting buyers will feel that paying $2.99/gallon for three years is more valuable than a $2,000 cash back rebate. Trust the math, it's really not. Nevertheless, it will likely sell more Chrysler, Dodge and Jeep vehicles than a boring $2,000 rebate would.

woohoo!
11/05/2008, 12h08
J'aime bien cet incitatif. On paye l'essence au lieu de baisser le prix des véhicules et d'en diminuer leur valeur aux yeux des clients.

Stan Marsh
11/05/2008, 12h38
J'aime bien cet incitatif. On paye l'essence au lieu de baisser le prix des véhicules et d'en diminuer leur valeur aux yeux des clients.

Une autre belle manipulation de l'esprit des clients par le Marketing... C'est comme le 0% de financement.

Comme ça tu peux dire: Je peux me payer un Grand Cherokee qui vaut 45000$ et je suis capable de faire 400km avec 50$ de gaz!! Il ne me coute pas plus cher que Stan avec sa Mazda 3! :roll: ;) :lol:

julienn
11/05/2008, 13h50
Non mais vous imaginez un peu la situation financière de la compagnie si les prédictions a quelques 225$ le baril se concrétisent ??

Je voudrais pas être actionnaire mettons...

julienn
11/05/2008, 13h57
Et voilà le genre de truc qu'a pondu l'industrie automobile américaine au tournant du millénaire...



http://www.txp.com.au/f6505oy.jpg

http://www.f650pickups.com/dr11.jpg

woohoo!
11/05/2008, 14h09
Non mais vous imaginez un peu la situation financière de la compagnie si les prédictions a quelques 225$ le baril se concrétisent ??

Je voudrais pas être actionnaire mettons...

Y'a une limite, quand même... c'est tant de litres gratis par année. Tout doit être déjà calculé.

julienn
11/05/2008, 21h42
Présentement le gallon est a environ 3,75$ aux Etats pour un baril a 120$, a 200$ le baril ce même gallon risque d'être entre 5 et 6$...

Mais vrai que le millage couvert n'est que 12,000 par année, pour trois ans, et selon le niveau de consommation de l'EPA. Peut-être que c'est pas si gros comme montant toute proportion gardée mais disons qu'avec l'effervescence des prix sur le marché leur plan équivaux a shorter le prix du pétrole... Beaucoup de gambling a mon goût et rien pour stabilisé les finances d'une compagnie , au mieux ils ne perdent pas et font juste ralentir la chute des ventes. Au pire plus ils payent sur les véhicules fraichement vendus et leur vente vont tout de même piquer d'autant que le prix peut s'emballer.

M'enfin, a l'inverse il y a pénurie de Smart !

http://monvolant.cyberpresse.ca/200804/28/actualites/18090-penurie-de-smart-aux-etats-unis.php

need_for_speed
12/05/2008, 17h47
Et voilà le genre de truc qu'a pondu l'industrie automobile américaine au tournant du millénaire...



http://www.txp.com.au/f6505oy.jpg

http://www.f650pickups.com/dr11.jpg

Très pratique, surtout pour se parker au centre d'achat ou dans une ville à circulation très dense!

Mitch
19/05/2008, 23h04
Much hubub has been made over the current Let's Refuel America program in which buyers can choose to lock in the price of gasoline at $2.99/gallon for three years courtesy of Chrysler LLC, but the incentive has apparently been successful. Chrysler announced this morning that the program, launched on May 7th and scheduled to end May 31st, will continue for more than an extra month to July 7th.

The deal is that purchasers who choose the Let's Refuel America program will get a gas card that's linked to their credit card. They can use the gas card at 97% of the nation's gas stations, and while the price on the receipt will reflect the actual price/gallon of gasoline, only $2.99/gallon will show up on the purchaser's actual credit card. The deal doesn't apply to every Chrysler vehicle (the Viper, Challenger, Crossfire, all SRT models, Sprinter, Ram Chassis Cab and Jeep Wrangler are excluded), and there are limitations like a yearly allotment for gallons and a cut-off after 36,000 miles. Of course, customers can also choose plain old cash back or 0% financing, too.

According to Chrysler, however, many are choosing the Let's Refuel American program (we'd love to know a raw number, but none were given in the press release after the jump), and the vehicles with the highest take rate are the most fuel efficient ones in the company's lineup like the Dodge Caliber, Journey, Avenger and Chrysler Sebring. The states that in which the program is most popular are California, Connecticut, Indiana, Ohio and Washington.

So clearly the program is working for Chrysler, enough at least to extend it another month. This means that it's helping dealers sell cars, though we wonder what happens if the cost of gas goes up as much in the next three years as it has in the last three years. Could this program end up hurting Chrysler's bottom line in exchange for the short term gain of selling more cars, or has the automaker somehow hedged its bet against that scenario?

dedemo
19/05/2008, 23h31
Présentement le gallon est a environ 3,75$ aux Etats pour un baril a 120$, a 200$ le baril ce même gallon risque d'être entre 5 et 6$...

Je connais un paquet de pays qui vont tomber en récession bien avant que le gallon soit à 5$... :cry:

Slammer
20/05/2008, 12h58
quand je pense qu'au Bresil, le litre se vend moins de 1$.....

on a du petrole ici, on a juste a le garder.

Mitch
20/05/2008, 14h54
quand je pense qu'au Bresil, le litre se vend moins de 1$.....

on a du petrole ici, on a juste a le garder.

A Dubai, L'ete Passe, le prix de l'essence etait a environ 0,40$ Can le Litre, et il y a 3 ans, c'etait a environ 0.07$Can le Litre.

Mitch
10/06/2008, 16h27
Only 5-10% of customers choose Chrysler's $2.99 gas guarantee


It looks like car shoppers have been smart enough to see past Chrysler's cheap gas guarantee. Despite Chrysler's extension of the offer for an extra month, a very small percentage of actual consumers have actually chosen the gas guarantee over the old fashioned cash back options. As we've reported in the past, the incentive wasn't really as good as it seemed once the math was done. As was pointed out by the Union of Concerned Scientists, a 3 mpg bump in efficiency would be equal to the savings Chrysler was offering. Additionally, Chrysler not only has the worst fleet in terms of fuel efficiency, but many of its products haven't exactly set the world on fire based solely on their own merit. The performance of the incentive deal suggests that in today's world average consumers may not want to be seen driving gas guzzling vehicles, regardless of what they're paying for fuel. Good products are still the only real way to guarantee sales, though cash back incentives still have an impact. Perhaps Chrysler should have offered firearms.

miramax
10/06/2008, 17h07
la dernière phrase est la meilleur..... :lol: :lol:

Perhaps Chrysler should have offered firearms.

Mitch
10/06/2008, 19h20
la dernière phrase est la meilleur..... :lol: :lol:

Perhaps Chrysler should have offered firearms.

C'etait par rapport a cette article le commentaire :


Dealership offers free gas or gun with new car: 80% choose gun
Posted May 21st 2008 2:57PM

In a move certain to generate both controversy and publicity, a new and used car dealer in Butler, Missouri, is offering his customers a choice between two sales incentives with their vehicle purchase: $250 in gasoline or a free semi-automatic handgun.

"We got high gas prices, theft, carjackings, innocent people getting hurt," Walter Moore, from Max Motors, told KMBC-TV. It seems the resourceful dealer is offering car buyers a solution for it all -- and the gun is proving to be the popular choice with 80 percent of his customers choosing the firearm over free fuel. As expected, not everyone is happy. Considering most of his customers already own guns, Moore doesn't understand why people's feathers are getting all ruffled. Customers who choose the semi-auto pistol over the gas are handed a certificate that must be redeemed, after the requisite forms and background check are complete, at a local gun shop. This, of course, keeps the local police much happier. Thanks for the tip, mccreery!

Mitch
01/07/2008, 21h04
Encore une autre extension d'un programme de promotion qui ne marche (selon la plupart des analystes) pas du tout...


Sales of Chrysler, Dodge, and Jeep vehciles are down a scary 36 percent year over year, which means even the somewhat interesting marketing gimmick of the $2.99 gas guarantee isn't working very well. Unfortunately, gas for just under $3 is all Chrysler, LLC had up its sleeve this summer, as the Pentastar has extended the deal through July 31. We'd reported earlier that only 5-10 percent of all Chrysler product buyers were opting for the seemingly attractive promotion, which leads us to believe that the deal isn't much of a deal after all. Maybe Chrysler can borrow the tried and true "Do you have a job? Do you have $199?" from Kia, because the Korean automaker's sales are up 21%.

Francis F
01/07/2008, 22h17
Les ventes de Chrysler sont catastrophiques puisque les ventes des nouveautés crashent...

vtec
02/07/2008, 07h07
et ya plusieurs rumurs de faillite d'ici la fin de l'été...

Mitch
25/07/2008, 21h34
Une autre nouvelle sur Chrysler et leurs promotions. A partir du 1 aout 2008, Il sera plus possible de louer leur modele au USA. Est ce que la meme chose va arriver ici aussi ?


Chrysler LLC's financial division will no longer be offering leases to U.S. consumers on Chrysler products as of August 1st. The automaker will be holding a conference call with dealers later today to go over the changes and the reasons behind the decisions, but Chrysler spokesperson, Bill Porter, told Reuters "We are shifting our strategy to focus on retail products."

The move comes amidst Chrysler's attempt to get 20 banks to renew a $30 billion credit facility for the automaker's financial arm. The rise in borrowing costs next month will make it more difficult for Chrysler to offer low-interest loans and could spell further disasters on the sales front.

J-R
25/07/2008, 21h51
Une autre nouvelle sur Chrysler et leurs promotions. A partir du 1 aout 2008, Il sera plus possible de louer leur modele au USA. Est ce que la meme chose va arriver ici aussi ?


WOW ça va vraiment mal ! Chrysler c'est vraiment la fin ....

Francis F
25/07/2008, 22h00
Ils ne sont simplement plus capables de garantir les valeurs résiduelles. Si une entreprise ne peut plus offrir les mêmes offres de financement que ses concurrents, ça va très mal. Pour l'instant, cette mesure ne touche que les USA. Au Canada, Chrysler s'en tire mieux. En fait, comme il y a moins de gros véhicules énergivores sur le marché de l'occasion, les valeurs de revente chutent moins qu'aux USA, ce qui cause moins de problèmes pour les résiduels.

J-R
26/07/2008, 01h24
Ils ne sont simplement plus capables de garantir les valeurs résiduelles. Si une entreprise ne peut plus offrir les mêmes offres de financement que ses concurrents, ça va très mal. Pour l'instant, cette mesure ne touche que les USA. Au Canada, Chrysler s'en tire mieux. En fait, comme il y a moins de gros véhicules énergivores sur le marché de l'occasion, les valeurs de revente chutent moins qu'aux USA, ce qui cause moins de problèmes pour les résiduels.

Tu as raison sauf que le Canada ne pèse pas bien lourd dans la balance des constructeurs automobiles. Si ça val mal au Canada et bien aux USA c'est pas grave. Mais là, c'est vraiment l'apocalypse pour Chrysler.

need_for_speed
26/07/2008, 17h15
Une autre nouvelle sur Chrysler et leurs promotions. A partir du 1 aout 2008, Il sera plus possible de louer leur modele au USA. Est ce que la meme chose va arriver ici aussi ?


WOW ça va vraiment mal ! Chrysler c'est vraiment la fin ....

Chrysler a quand même du potentiel... que Cerberus est pas capable d'exploiter...

J-R
26/07/2008, 17h18
Chrysler a quand même du potentiel... que Cerberus est pas capable d'exploiter...

Que veux-tu dire ? Quel potentiel vois-tu en Chrysler ?

Francis F
26/07/2008, 18h12
Ils ne sont simplement plus capables de garantir les valeurs résiduelles. Si une entreprise ne peut plus offrir les mêmes offres de financement que ses concurrents, ça va très mal. Pour l'instant, cette mesure ne touche que les USA. Au Canada, Chrysler s'en tire mieux. En fait, comme il y a moins de gros véhicules énergivores sur le marché de l'occasion, les valeurs de revente chutent moins qu'aux USA, ce qui cause moins de problèmes pour les résiduels.

Tu as raison sauf que le Canada ne pèse pas bien lourd dans la balance des constructeurs automobiles. Si ça val mal au Canada et bien aux USA c'est pas grave. Mais là, c'est vraiment l'apocalypse pour Chrysler.

Je sais. J'expliquais seulement pourquoi Chrysler continue la location au Canada et pas aux USA.

need_for_speed
26/07/2008, 20h36
Chrysler a quand même du potentiel... que Cerberus est pas capable d'exploiter...

Que veux-tu dire ? Quel potentiel vois-tu en Chrysler ?

Leurs pick-ups, leurs trucks légers et quelques autres... Ils pourraient en vendre pas mal plus, mais Cerberus l'ont pas l'affaire pour vendre des véhicules. Si Chrysler avait un vrai propriétaire qui sait vendre ses chars, ils iraient bien mieux.

Francis F
26/07/2008, 20h52
Chrysler a quand même du potentiel... que Cerberus est pas capable d'exploiter...

Que veux-tu dire ? Quel potentiel vois-tu en Chrysler ?

Leurs pick-ups, leurs trucks légers et quelques autres... Ils pourraient en vendre pas mal plus, mais Cerberus l'ont pas l'affaire pour vendre des véhicules. Si Chrysler avait un vrai propriétaire qui sait vendre ses chars, ils iraient bien mieux.

Des pick up, ça ne se vend plus. Si un constructeur veut survivre, il doit absolument bien performer dans le domaine des sous-compactes, compactes et intermédiaires. Il doit aussi avoir un petit SUV réellement économique. Chrysler n'a rien de tout ça. Et plus les jours passent, plus la fin est proche. Tout ça est très triste, surtout pour les employés (directs et indirects) qui perdront leur emploi. Le problème ne vient pas de la capacité de Cerberus de vendre des autos, mais bien de Cerberus de proposer des véhicules compétitifs.

J-R
26/07/2008, 21h26
Chrysler a quand même du potentiel... que Cerberus est pas capable d'exploiter...

Que veux-tu dire ? Quel potentiel vois-tu en Chrysler ?

Leurs pick-ups, leurs trucks légers et quelques autres... Ils pourraient en vendre pas mal plus, mais Cerberus l'ont pas l'affaire pour vendre des véhicules. Si Chrysler avait un vrai propriétaire qui sait vendre ses chars, ils iraient bien mieux.

Je vois pas le potentiel dans les pick up. De plus, Ford et GM vont toujours être numéro un dans ce domaine. La RAM ramassent les miettes.

C'est vraiment pas en vendant des trucks qu'ils vont avoir de l'avenir. C'est justement ce qui tue Chrysler, le HEMI !

Toyota vend car c'est fiable c'est certain mais surtout économique, c'est ça la tendance. Combien de moteurs 8 cylindres sont offerts dans les voitures chez toyota et comparaison avec Chrysler ? Et voilà !

Slammer
28/07/2008, 16h01
Des pick up, ça ne se vend plus. Si un constructeur veut survivre, il doit absolument bien performer dans le domaine des sous-compactes, compactes et intermédiaires. Il doit aussi avoir un petit SUV réellement économique. Chrysler n'a rien de tout ça. Et plus les jours passent, plus la fin est proche. Tout ça est très triste, surtout pour les employés (directs et indirects) qui perdront leur emploi. Le problème ne vient pas de la capacité de Cerberus de vendre des autos, mais bien de Cerberus de proposer des véhicules compétitifs.

dire que Chrysler a rien, c'est un peu exagere...le Patriot est un bon exemple de petit SUV economique. Meme GM ne fait pas mieux.