The Champ Car World Series today announced a long-term partnership with SE GAMES and Jester Interactive Publishing to develop exclusively licensed video games and related merchandise to series fans and gamers worldwide for Champ Car and its support series brands source: paddocktalk.com The multi-year agreement was announced today, leading up to the Lexmark Indy 300, Round 12 of the Bridgestone Presents The Champ Car World Series Powered by Ford, which runs October 21-23 along the Gold Coast, Surfers Paradise, Australia. The Champ Car-themed games are slated to be developed for use across a number of personal gaming platforms with further game release details to be announced. "Champ Car is very pleased to announce this strategic partnership," said Champ Car President Steve Johnson. "Champ Car is all about entertainment and video games afford us the ability to extend the range of entertainment offerings to our fans. This is another important step as we continue to build a solid future for the Champ Car World Series." "SE GAMES is extremely proud of the association with Champ Car and its support series brands," said SE GAMES President and CEO, Michael Donaldson. "Thanks to Kevin Kalkhoven, Gerry Forsythe and Paul Gentilozzi, Champ Car has become the most engaging form of open-wheel racing today and now we, along with Jester Interactive, can bring this high level of entertainment to households around the globe, on the most popular interactive platforms. It's truly a very exciting time for the Series and fans." "Jester Interactive Publishing is very pleased to conclude this exclusive partnership and Champ Car is without a doubt one of the most exciting close action racing series today" commented Clark Evans of Jester Interactive. "Securing the Champ Car World Series and its support series brands collectively expands our racing game portfolio significantly and presents Jester with a great opportunity. At this very early stage, we anticipate progressing the design of what we believe will be a realistic and fun game to play."
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