Signed for two upcoming events source: f1.racing-live.com / Press release Coming off a successful opening race to the 2004 Bridgestone Presents The Champ Car World Series Powered by Ford campaign and preparing for a May 21-23 event in Monterrey, Mexico that is on pace to break its record for ticket sales, the Champ Car World Series is starting to attract the attention of major national companies that wish to join in the racing action. This week saw a pair of upcoming races sign new sponsorship deals, as events in Milwaukee and Cleveland announced new partnerships in mid-week press conferences. The season's only night race will take place on the weekend of June 3- 5 at the venerable Milwaukee Mile, and will now be known as the Time Warner Cable Road Runner 250 after Wednesday's announcement. The multi-year agreement was unveiled to the media on Wednesday with defending Milwaukee race winner Michel Jourdain Jr. (#9 Gigante Ford- Cosworth/Lola/Bridgestone) on hand to help make the announcement. "We are ecstatic to have Time Warner Cable and its Road Runner high-speed services join us for the muchanticipated return of Champ Cars racing 'at the speed of night'," said Milwaukee Mile Vice-President and General Manager Mark Perrone. "This is a perfect match as the Champ Car drivers will be racing wheel-towheel at blurring speeds, while Time Warner Cable's Road Runner service is all about performance and speed for its customers."
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