It is tough out there. You have car manufacturers busting themselves up to get your attention by just about any means possible. I was in Dallas not so long ago and I saw the largest mural I have ever seen: It was an ad for the new 2007 Nissan Versa and it literally took up the entire side of a 20-storey building. If the mural did not measure 200 feet square, it was the size of a dime. This is a perfect example of what I am trying to say. Here was a larger-than-life ad for a sub-compact in larger-than-life downtown Texas.
