The Japanese Toyota brand has always been synonymous with quality and reliability. Covering just about every vehicle category in North America, Toyota offers a full range of cars, trucks, SUVs, crossovers, pickups and a minivan. The company also built a strong reputation of environmental friendliness, although it has been criticized in the last few years for the blandness of their products as well as the lack of true performance models.
[...] Read more about Toyota
It all started in the 1930s, when Kiichiro Toyoda decided to follow his passion for the automobile and create some of his own. His first car and pickup truck appeared in 1935, and the Toyota Motor Co. was officially founded in 1937.
The first Toyota arrived in the U.S. in 1957, but the brand’s launch was a failure. The Toyopet Crown had a laughable name and was underpowered for the highways of America, so virtually nobody bought them. The Toyopet got the boot in 1960, to return only a few years later after a redesign. The smaller Tiara and Land Cruiser off-roader were still available in the U.S.
In 1965, Toyota presented the 2000GT sports car at the Tokyo Auto Show, a car that has become one of the most heralded models in the brand’s history. It was produced from 1967 to 1970.
In the meantime, new models appeared such as the Crown, the Corona, the Corona Mark II and the Pickup, while production topped 1 million units for the first time in the brand’s history. The Corolla was launched in North America in 1969, which went on to become the bestselling nameplate in automotive history. The Carina and Celica sports cars introduced in the ‘70s, while the Cressida replaced the Corona Mark II.
Toyota sales exploded in the 1980s as many new models were introduced and the brand was becoming renowned for its bulletproof products. Then came the Tercel and Starlet subcompacts, the rear-drive Corolla FX hatchback and sporty GT-S, the Van people-mover, the 4Runner sport-utility, the Supra and MR2 sports cars and the mid-size Camry (replacing the Corona).
The ‘90s also brought the Paseo subcompact coupe, the RAV4 compact sport-utility and the full-size T100 pickup, while the full-size Avalon replaced the Cressida, the Previa replaced the Van and the Sienna eventually replaced the Previa, while the compact Pickup was renamed Tacoma. A coupe version of the Camry called the Solara also appeared in 1999.
The Echo filled in for the Tercel in 2000, and a new milestone was achieved by Toyota in 2001 with the introduction of the Prius gas-electric hybrid. Also released were the Matrix compact hatchback, the Highlander crossover, the FJ Cruiser and Sequoia SUVs, the MR Spyder sports car, the Yaris (replacing the Echo), the Tundra (replacing the T100) and the Venza crossover. The 2007 calendar year was an absolute high for the company, with just under 9.5 million units produced.
Today, Toyota’s line-up also consists of the subcompact Yaris hatchback and sedan, the compact Corolla and Matrix, the mid-size Camry and Camry Hybrid, the Prius, the full-size Avalon, the Sienna minivan, the Venza, Highlander and Highlander Hybrid crossovers, the RAV4, 4Runner, FJ Cruiser and Sequoia sport-utility vehicles as well as the Tacoma and Tundra pickup trucks.
For all our joking and annoyance with the Toyota Corolla (#corollattack anyone?), it's hard to deny the sheer number on the streets, which can only equate to one thing: The Corolla is not a bad car. Truthfully, it's not. Not at all. In fact, it's quite a good car. No, I've not lost my mind completely, but I have opened my eyes to the world of Corolla and I'd like to let all you still-haters in on a few things.
There are a few things in the world that make one feel untouchable, invincible even (the least of which being alcohol, but that's a topic for another article): knowing you are the No. 1 selling item of your kind in the world is one such thing. There's no denying the smug looks Toyota employees must get when they're reminded that nearly 40 million Corollas have sold the world over. They've earned that look.
The Prius is another staple household name that Toyota has successfully imprinted on North America's (read: the world's) psyche. The moment the name is heard hybrid comes to mind, much like a tissue is a Kleenex, and an icebox a Fridge.
Rajah Sellathurai, who owns a driving school in Ontario, travelled 998,000 kilometres with a 2001 Toyota Corolla before buying a brand new model last August -- his sixth Corolla overall. He cumulatively drove his previous five Corollas more than three million kilometres.
Few can argue with the overwhelming value of a minivan when it comes to affordably moving around families, their things and their pets. Sliding doors, plenty of space for the money, and plenty of versatility make a minivan a machine that's ready for anything -- including growing up with and adapting to the family that's made it their own.
Where top levels of fuel efficiency, versatility, and space are priorities, the mini-ute, mini-minivan and mini-SUV are tremendously appealing used-car buys. With the space busy families want, and the promise of infrequent stops to refuel, models like these are growing in popularity in the new-car market making the selection of used models even more tremendous than ever.