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Alfa Romeo Confirms Return to North American Market

After taking a considerable decade and a half pause from the North American market (excluding Mexico), it has been confirmed that Alfa Romeo will be returning to North America. Earlier last week, Fiat Auto CEO Sergio Marchionne announced that the company was "readying itself for an imminent return" during the firm's first-quarter financial result report, and while no date has been set in stone, the big arrival is expected to take place sometime during early 2007, with a possible brand debut at NAIAS. Distribution of its new vehicles will be through Maserati's current dealer network, although future, independent Alfa dealerships are expected to blossom once the brand arrives.

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Alfa Romeo Confirms Return to North American Market

After taking a considerable decade and a half pause from the North American market (excluding Mexico), it has been confirmed that Alfa Romeo will be returning to North America. Earlier last week, Fiat Auto CEO Sergio Marchionne announced that the company was "readying itself for an imminent return" during the firm's first-quarter financial result report, and while no date has been set in stone, the big arrival is expected to take place sometime during early 2007, with a possible brand debut at NAIAS. Distribution of its new vehicles will be through Maserati's current dealer network, although future, independent Alfa dealerships are expected to blossom once the brand arrives.