Industry Report: Mitsubishi Reworked For Canadian Market

You'll have to excuse Mitsubishi their excitement. It's not every week they get to introduce a sexy topless model to an eagerly expectant crowd. OK, the glamour of the reveal was offset by the return of a sensible compact wagon, exclusive to the Canadian market, but all in all, it made things a whole lot more enticing. Before I start talking about Mitsubishi's new models (well, one new; the other on its second go-around), I have to share some of Mitsubishi's excitement about their reinvigorated Canadian operations.