Lotus Experiments with Elise-Based Pickup

Lotus, one of Britain's finest sports car makers, has just announced the Elise 'Load Lugga' flatbed light commercial vehicle, the brand's first non-sports car ever. This new model, a project that was guarded by Lotus' engineers to the very end, flew under the radar, until today, when it was announced that the first unit of production had rolled off the assembly line. The brand hopes that by branching out into the truck marketplace, it will be able attain new and current owners to the Lotus name with the Load Lugga.