The Subaru above the current models
As well as being a pleasing word to say -- Try-beh-kah -- the name of Subaru's latest crossover vehicle actually makes a fashionable connection with the client base the Japanese firm wants to hit in North America.

As well as being a pleasing word to say -- Try-beh-kah -- the name of Subaru's latest crossover vehicle actually makes a fashionable connection with the client base the Japanese firm wants to hit in North America.