André Costa's Moovie Concept Wins Peugeot's Grand Prize: A Full Scale Model of His Active Imagination
Peugeot must be run by a bunch of mad geniuses. What other automaker would initiate a design competition involving entrants from all
across the globe, display their designs for the whole world to see on one of the biggest stages within the automotive sector, and then as the prize, givethe winning designer a trophy of "le Griffe", and then build a full 1:1 scale example to be displayed at a show so big it can only be held every other year? Only an automaker run by mad geniuses... that's what kind. Oh, and as a bonus prize a limited run of 1:43 scale models will also be produced.
So who's the big winner? André Costa of Portugal submitted a unique design for an innovative little city car. It is a truly
futuristic design, and Frankfurt is lucky to have it as part of the spectacle that is the IAA. It lives up to the challenge of creating a car that would only be feasible years from now, under conditions that are so far beyond are means to produce practically that it can only currently be considered a flight of fancy, an idea in polycarbonate plastic. Its true brilliance is its ability to fuel the imagination of what our streets and highways may look like 15 years from now.
It is called the Moovie, and it was designed to function as an "agile and environmentally friendly city car," and it's design looks like it would fit in on the set of François Truffaut's film depiction of Ray Bradbury's Fahrenheit 451, which I can't help but think is what the judges meant by retro-futurism. Then again, there also seems to be a strong Jetsons influence.
Peugeot must be run by a bunch of mad geniuses. What other automaker would initiate a design competition involving entrants from all
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| André Costa of Portugal submitted a unique design for an innovative little city car. (Photo: Automobiles Peugeot) |
So who's the big winner? André Costa of Portugal submitted a unique design for an innovative little city car. It is a truly
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| The design was transformed from a series of drawings to a full scalemodel under the supervision of the Peugeot Style Centre. (Photo:Automobiles Peugeot) |
It is called the Moovie, and it was designed to function as an "agile and environmentally friendly city car," and it's design looks like it would fit in on the set of François Truffaut's film depiction of Ray Bradbury's Fahrenheit 451, which I can't help but think is what the judges meant by retro-futurism. Then again, there also seems to be a strong Jetsons influence.