4 - Kia Seltos
Kia brought in Oakland Raiders’ rookie player Josh Jacobs in to provide an inspirational message. Jacobs can be seen roaming the streets aboard the Seltos, searching for himself as a youngster. Once reunited with the child that he was, he delivers a message of hope before leaving him at a field for a game or practice. At the heart of the ad is Kia's message, "Give It Everything”.