Starting now, BMW customers in the United States will have unique access to the creation of their custom-made BMW X3 via an online video portal.
By creating a My BMW account on bmwusa.com and entering their X3 order number or VIN, future owners are able to track their vehicle through the various stages of final assembly. The video can be downloaded and shared with interested friends and family members at any time.
''Customization is essential to the new BMW X3. With more than 10 million distinct configurations available, we wanted to get customers excited about the birth of their unique vehicle'', said Trudy Hardy, Manager, BMW Marketing Communications and Consumer Events, BMW of North America. ''This production footage of the BMW X3 vehicles from our Spartanburg plant enhances the overall customer experience that is part of the BMW brand''.
The service is currently unavailable to Canadian customers.
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| Photo: BMW |
By creating a My BMW account on bmwusa.com and entering their X3 order number or VIN, future owners are able to track their vehicle through the various stages of final assembly. The video can be downloaded and shared with interested friends and family members at any time.
''Customization is essential to the new BMW X3. With more than 10 million distinct configurations available, we wanted to get customers excited about the birth of their unique vehicle'', said Trudy Hardy, Manager, BMW Marketing Communications and Consumer Events, BMW of North America. ''This production footage of the BMW X3 vehicles from our Spartanburg plant enhances the overall customer experience that is part of the BMW brand''.
The service is currently unavailable to Canadian customers.