Auburn Hills, Mich. — The Chrysler Group today announced it will build a production version of the Chrysler Crossfire concept vehicle in 2003, in conjunction with Karmann of Osnabrueck, Germany, a long-time DaimlerChrysler partner with nearly 100 years of manufacturing experience.
"With head-turning design and world-class engineering, the production version of the Chrysler Crossfire will set the tone for the sports coupe of the future," said Dieter Zetsche, President and Chief Executive Officer, Chrysler Group. "We will make sure the production version of the Chrysler Crossfire captures the pure emotion and character of the concept car.
"In order to bring this car to market, we had to work closely with Karmann to establish a sound business case that met strict cost, quality and asset utilization objectives," said Zetsche. "Karmann has earned a solid reputation for quality and building limited volume vehicles. This is an excellent example of how we are able to expand our product portfolio by leveraging existing technology, resources and relationships within DaimlerChrysler to benefit our consumers."
Voted one of show-goers' favorite concept cars on this year's auto show circuit, the Chrysler Crossfire combines American spirit and power with international flair and proportions. The production version will give the Chrysler brand another exciting and aspirational vehicle — joining the Chrysler PT Cruiser, 300M, Town & Country and Prowler — and reinforce the brand's expressive and innovative appeal.