Dodge Ram 1500 Upgrade More than Just a Facelift

2006 Ram 1500 HEMI Gets Cylinder-Deactivation to Reduce Fuel Consumption

The Dodge Ram is the macho man of the full-size pickup truck segment. Its looks are unmistakable, its performance class-leading,

The full-size Dodge is not only a key player, it's DaimlerChrysler's best selling product overall. Mike Donoughe - Vice President - Body on frame Product Team, Chrysler Group, shown with the 2006 Ram 1500. (Photo: Justin Couture, American Auto Press)

and its on- and off-road capabilities are certainly nothing to scoff at.

The full-size Dodge is not only a key player, it's DaimlerChrysler's best selling product overall. On the list for 2006 will be more power, more comfort, and shock... better fuel economy!

Ram, the truck we've grown to know as both 24/7 workhorse and highly capable 4x4, is about to get a midlife update that brings new and unexpected characteristics to its segment. Inarguably, one of the vehicle's strongest selling points for consumers (not just fleet buyers) is its visual statement. Mimicking the big-rig intimidation factor, with its massive chrome grille, wide, surefooted stance and massive

On the list for 2006 will be more power, more comfort, and shock... better fuel economy! (Photo: Justin Couture, American Auto Press)

20-inch alloy wheels, it delivers an 'in your face' look which neither Chevy/GMC nor Ford can match.

The trend continues, albeit in a slightly different manner for 2006. The Ram's tough appearances have adopted new, brighter headlamps with chiseled, crystal-clear lenses, and a reshaped chrome crosshair grille, with a 'collared' treatment. Both features are similar to the ones introduced with the 2005 Dakota midsize pickup, which help to tie the latest generation Ram into the new Dodge family tree. To improve high(er)-speed aerodynamics, the Ram also receives new fascias and bumpers as well as a small lip spoiler atop its tailgate.