You know those weird little pixalated squares you see in magazines and on billboards? Well, now you'll see them on Porsche product sheets in their showroom car windows. Known as “mobile tags” these little black-and-white squares are backed with lots of information and media files for you to enjoy.
So, the next time you head to your local Porsche dealer and just want to look around, or it's after hours, don't worry you can still learn all about the Porsche you're dreaming about; without having to deal with a car salesman. Simply use your smartphone or iPhone to access specs, reviews, engine sounds and more.
This digital initiative correlates with Porsche's latest foray with Apple and the iPad, as well as their use of the SalesPad Apple iPad 2 which instantly displays information on any given Porsche car, making it much easier for salesmen in various dealerships to customize vehicles and offer more information to inquisitive clients.
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| Photo: Porsche |
So, the next time you head to your local Porsche dealer and just want to look around, or it's after hours, don't worry you can still learn all about the Porsche you're dreaming about; without having to deal with a car salesman. Simply use your smartphone or iPhone to access specs, reviews, engine sounds and more.
This digital initiative correlates with Porsche's latest foray with Apple and the iPad, as well as their use of the SalesPad Apple iPad 2 which instantly displays information on any given Porsche car, making it much easier for salesmen in various dealerships to customize vehicles and offer more information to inquisitive clients.
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