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2009 Audi A4 First Impressions

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Amyot Bachand
Medium size, Premium luxury

Olbia, Sardania. It's hard to fully assess the all-new A4 in just a few hours. That's why I'm only giving you my first impressions. A day or two of comprehensive testing would have been necessary to appreciate everything this car has to offer. The portfolio is so stacked and complex, both in terms of features and dynamics. Don't worry, though: Doug Clark, Director of Communications and Marketing at Audi Canada, promised us a full road test of the Canadian model a few weeks prior to its arrival in dealerships.

2009 Audi A4 3.2 quattro.

Audi's leader
The A4 accounts for over 50 percent of the German automaker's global sales. Just like the C-Class at Mercedes-Benz and the 3-Series at BMW, the A4 is a desirable yet affordable premium midsize car in the eyes of buyers. Audi is therefore taking all the means necessary to get a stronghold on this market. The next-generation model is set to debut across the Atlantic in November, while North America will have to wait until the end of next summer. In Europe alone, the Ingolstadt-based company might not even be able to meet demand. Indeed, the all-new A4 has what it takes to turn the market upside down; the completely revisited and redesigned bodywork is downright sensational. But the most significant accomplishment of this Audi is probably the fact that four real-size adults can now sit comfortably inside.

Technical refinement
I've decided to write a separate review about the new A4's numerous advancements (stay tuned). So, in this article, you will mostly read about my impressions of the design and driving experience. Let me say, first of all, that the A4 is striking and spacious; it's still the same "great tourer", but with added comfort and confidence.

Our tester was a 3.2 quattro model with V6 engine. In Canada, this is the one we will be getting first. Standard features as well as available options and accessories have yet to be confirmed. Soon after the sedan, the A4 Avant wagon will hit the market.

The all-new A4 is full of technological improvements.
Amyot Bachand
Amyot Bachand
Automotive expert
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