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2011 BMW 1-Series M Coupé First Impressions

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Mathieu St-Pierre
M-Pure M!
On a daily basis, the only giveaway to this car's true potential, other than the creased and bloated sheetmetal, is the exhaust note. It is scrumptious, deep and plenty vocal even when crawling through stoplights in the ‘burbs. The four tailpipes are tell-tale as well...

The words “Do Want!” popped up in my head every 10 seconds while in the presence of this car. Available only in Valencia Orange, Alpine White or Black Sapphire (white for me, thank you), the 1M embodies everything holistic about BMW performance cars. It all comes down to size, performance and feel, and this BMW's got it all except for girth. Perfect!

In only a few hours, this car has hoisted itself into my Top 10 favourite cars! (Photo: Mathieu St-Pierre/Auto123.com)

The final point concerns pricing. At $53,600, the 1M faces stiff competition from no other direct competitor. The closest “like-minded” car is the Audi TTS at over $57k, but it falls short in the specs and numbers game. The $58,000 Shelby GT500 also comes to mind, but that would be like comparing David on steroids, two cases of Red Bull and cocaine to Goliath... Now there's a battle I'd pay to watch.

One could argue that the 1M is priced against the Audi S4 and Infiniti G37S. Sure, they have four doors and a larger boot, but that's missing the point of the 1M.

The 1M is, in a word, phenomenal. In only a few hours, this car has hoisted itself into my Top 10 favourite cars that I have driven in my 12+ year-long career. Do want!

2011 BMW 1 M
bmw 1-m 2011
2011 BMW 1 M
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Mathieu St-Pierre
Mathieu St-Pierre
Automotive expert
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