The downward spiral carries on in February for most automakers, as total Canadian light vehicles sales are down by 27.7% compared to the same period in 2008. Only 8 out of 26 brands saw their sales numbers go up.
Once again, Hyundai blows away its competition with a sales increase of 29.8% in February, thanks to their aggressive financing and leasing incentives. Curiously, in these uncertain economic times, luxury brands Audi, BMW and Mercedes-Benz have all posted gains compared to 2008.
Alas, GM is still in hot water with a sales decrease of 56.7%, while Honda's total sales plunge by 43.1% last month. Chrysler is the best-selling manufacturer for February.
Source: Desrosiers Automotive Report
Once again, Hyundai blows away its competition with a sales increase of 29.8% in February, thanks to their aggressive financing and leasing incentives. Curiously, in these uncertain economic times, luxury brands Audi, BMW and Mercedes-Benz have all posted gains compared to 2008.
Alas, GM is still in hot water with a sales decrease of 56.7%, while Honda's total sales plunge by 43.1% last month. Chrysler is the best-selling manufacturer for February.
| February | Current Month | YTD | ||||
| | 2009 | 2008 | 09/08 | 2009 | 2008 | 09/08 |
| Acura | 990 | 1,437 | -31.1% | 2,089 | 2,925 | -28.6% |
| Audi | 627 | 580 | 8.1% | 1,015 | 1,153 | -12.0% |
| BMW | 1,190 | 1,149 | 3.6% | 2,070 | 2,251 | -8.0% |
| Chrysler | 11,923 | 16,332 | -27.0% | 23,093 | 33,168 | -30.4% |
| Ford | 11,854 | 14,019 | -15.4% | 22,755 | 26,727 | -14.9% |
| General Motors | 11,381 | 26,309 | -56.7% | 25,473 | 52,713 | -51.7% |
| Honda | 6,051 | 10,632 | -43.1% | 12,511 | 21,166 | -40.9% |
| Hyundai | 6,912 | 5,326 | 29.8% | 11,519 | 9,200 | 25.2% |
| Infiniti | 429 | 516 | -16.9% | 821 | 1,054 | -22.1% |
| Jaguar | 35 | 41 | -14.6% | 75 | 77 | -2.6% |
| Kia | 2,221 | 194 | 1.2% | 4,046 | 4,003 | 1.1% |
| Land Rover | 150 | 194 | -22.7% | 295 | 398 | -25.9% |
| Lexus | 715 | 822 | -13.0% | 1,303 | 1,728 | -24.6% |
| Mazda | 4,666 | 5,810 | -19.7% | 8,816 | 10,542 | -16.4% |
| Mercedes-Benz | 1,419 | 1,196 | 18.6% | 2,597 | 2,264 | 14.7% |
| MINI | 148 | 244 | -39.3% | 236 | 401 | -41.1% |
| Mitsubishi | 1,454 | 1,473 | -1.3% | 2,553 | 2,480 | 2.9% |
| Nissan | 4,288 | 4,881 | -12.1% | 8,155 | 9,417 | -13.4% |
| Porsche | 104 | 126 | -17.5% | 192 | 249 | -22.9% |
| Saab | 36 | 59 | -39.0% | 91 | 164 | -44.5% |
| smart | 141 | 194 | -27.3% | 231 | 430 | -46.3% |
| Subaru | 1,263 | 1,168 | 8.1% | 2,449 | 2,370 | 3.3% |
| Suzuki | 728 | 704 | 3.4% | 1,330 | 1,281 | 3.8% |
| Toyota | 9,421 | 12,776 | -26.3% | 19,102 | 22,429 | -14.8% |
| Volkswagen | 1,721 | 2,311 | -25.5% | 3,614 | 4,234 | -14.6% |
| Volvo | 363 | 457 | -20.6% | 649 | 958 | -32.3% |
| Light Vehicle Sales | 80,230 | 110,951 | -27.7% | 157,080 | 213,782 | -26.5% |
| Passenger Car | 40,786 | 58,210 | -29.9% | 76,529 | 109,933 | -30.4% |
| Light Truck | 39,444 | 52,741 | -25.2% | 80,551 | 103,849 | -22.4% |
| GM/Ford/Chrysler Nameplates | 35,158 | 56,660 | -37.9% | 71,321 | 112,608 | -36.7% |
| Import Nameplates | 45,072 | 54,291 | -17.0% | 85,759 | 101,174 | -15.2% |
| Sales History | 2005 | 2006 | 2007 | 2008 | 2009 | 09/08 |
| January | 79.2 | 86.2 | 91.2 | 102.8 | 76.9 | -25.3% |
| February | 102.7 | 97.4 | 97.0 | 111.0 | 80.2 | -27.7% |
| March | 144.5 | 151.3 | 150.7 | 150.0 | ||
| April | 163.2 | 155.1 | 169.0 | 175.2 | ||
| May | 157.6 | 168.2 | 185.5 | 184.5 | ||
| June | 161.4 | 157.3 | 169.2 | 159.5 | ||
| July | 154.8 | 141.6 | 142.4 | 149.5 | ||
| August | 142.5 | 153.6 | 158.4 | 147.0 | ||
| September | 124.2 | 135.8 | 131.8 | 134.1 | ||
| October | 115.2 | 118.4 | 120.9 | 122.7 | ||
| November | 120.2 | 123.5 | 117.3 | 105.2 | ||
| December | 117.8 | 126.3 | 119.9 | 94.4 | ||
| Full Year | 1,583.3 | 1,614.7 | 1,653.4 | 1,636.0 | ||
| Note: Sales figures above are in thousands. | ||||||