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Hyundai Nuvis Concept Makes World Debut at New York Auto Show

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Khatir Soltani
The Hyundai HCD-11 Nuvis is the eleventh signature concept car to be designed at the company's California Design Center in Irvine, Calif. In addition to showcasing the brand's cutting-edge capabilities, Nuvis also hints at a possible design direction for a future-generation crossover, blending attributes of a tall urban car and a premium utility vehicle.


Consistent with Hyundai's pledge to lead all brands in U.S. fuel economy by 2015, Nuvis is powered by Hyundai's Hybrid Blue Drive architecture, which uses breakthrough lithium polymer battery technology.

Blue Drive Architecture
Hyundai's all-new, homegrown Hybrid Blue Drive architecture helps define the Nuvis concept. Hyundai's proprietary parallel hybrid drive system mates the already fuel-efficient 2.4-liter Theta II engine to a 6-speed automatic transmission and a 30kW (205 N-m) electric motor for maximum fuel economy.

Hybrid Blue Drive has an all-electric mode and a parallel drive mode, meaning that the wheels are turned by power coming directly from the gasoline engine, or the electric motor, or both together, as conditions demand. This parallel hybrid drive architecture will serve as the foundation for future Hyundai hybrid drive vehicles, starting with the next-generation Sonata in the United States.

"Our goal was to create a living machine, constantly moving, that the driver and passengers could be part of," said John Krsteski, Hyundai Design manager. "There are no lines on or in this car that are standing still."

In addition to invoking the impression of irrepressible motion, the Hyundai design team took more practical matters into account as well. Nuvis is designed to accommodate the diverse interests of a modern, active couple. The Nuvis is meant to be comfortable starting its day at a desert retreat, arriving at the ski slopes in the afternoon and then cruising to a formal dinner that evening.


Khatir Soltani
Khatir Soltani
Automotive expert
  • Over 6 years experience as a car reviewer
  • Over 50 test drives in the last year
  • Involved in discussions with virtually every auto manufacturer in Canada