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Chevrolet Surburban at 75: A historical look and industry icon

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Khatir Soltani
As reported by General Motors

CHICAGO – In 1935, the United States’ population was a little more than 127 million. A first-class stamp cost 3 cents, Technicolor was introduced to motion pictures and the Detroit Tigers defeated the Chicago Cubs in a tough World Series. It was also the year Chevrolet introduced the Suburban.

1935 Chevrolet Suburban

In the seven and a half decades since its introduction, the Suburban became an icon and the industry’s longest-running model. In fact, Suburban is the first vehicle to reach 75 years of production and Chevrolet is commemorating the milestone with a new 2010 75th Anniversary Diamond Edition model.

“Times have changed, but the Suburban remains a fixture in the industry for private and professional customers who need truck-like towing capability with maximum passenger and cargo space,” said Jim Campbell, Chevrolet general manager. “The Suburban’s core capabilities and dependability have remained constant for more than seven decades and generations of people know that a Suburban will haul people and their gear.”

The original Suburban could seat eight, while easily removable seats provided a large, 75-inch-long by 77-inch-high (1,905 x 1,956 mm) cargo area. The 2010 Suburban seats up to nine, but offers up to 137.4 cubic feet (3,891 L) of cargo space when the second-row seats are folded and third-row seats are removed.

History of an icon
The idea for the Suburban was born out of a need for a heavier-duty, truck-based wagon. Through the early 1930s, most manufacturers offered car-based wagons for professional use. Open models with windows and rear seating were known as depot hacks, and were used to ferry passengers and their cargo around train stations and boat docks. Enclosed models, typically without rear seats, were known as sedan deliveries.

Bodywork for these early vehicles often consisted of wood sides and canvas tops; and while they were versatile, their car-based chassis and damage-prone bodies were compromises. Chevrolet began experimenting with an all-steel wagon body mounted on a commercial chassis in the mid-1930s, and the Suburban Carryall was launched in 1935.

1955 Chevrolet Suburban
Khatir Soltani
Khatir Soltani
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