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DENZA: a 100% electric company

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Khatir Soltani
A collaboration between BYD and Daimler has come out this week at the Beijing Auto Show, in the shape of a brand new company – DENZA. Its first prototype, quite simply named New Electric Vehicle (NEV), is promised only to the Chinese market, but could venture itself out onto the world in a no-so-distant future.

DENZA
Photo: Daimler

In charge of the design, Daimler has come up with innovative schemes; suicide doors and front grill integrated headlights. Meanwhile, BYD took care of the battery and electrical systems.

What sets this four-door sedan apart is the way its exterior chrome finish shines to give the car an out of the ordinary brightness. Also, the copper and wooden interior – which has chrome touches two – makes passengers feel like they're in a lounge, not in car. Plus the batteries were fitted so low, nothing gets in the way of climbing aboard or jumping out of the vehicle.

BYD and Daimler kept their cards close to their chest when it came to more mechanically-detailed information, and have yet to reveal how much the NEV might cost. In a few months time, this promising concept should have given away all its secrets.
Khatir Soltani
Khatir Soltani
Automotive expert
  • Over 6 years experience as a car reviewer
  • Over 50 test drives in the last year
  • Involved in discussions with virtually every auto manufacturer in Canada