From GMM
According to FIA president Max Mosley, Formula 1 should do more to exploit the power of the Internet.
Chief executive Bernie Ecclestone, who is known for his uncertainty about the online phenomenon, heads the sport's commercial rights holder.
Internet-only journalists, for example, are not granted media accreditation, and fans often observe that the official F1 website does not embrace the full power of the Internet.
"Bernie is sceptical about the Internet, there is no doubt about it," Mosley is quoted as saying in the German press.
"But if we could overcome that there are great things that could be done because the potential is enormous," Mosley said.
"I would revolutionise the way we use the Internet; it is the great neglected area of F1," he said.
Mosley raises the prospect of providing full fan access to pit wall computer information, and multi-channel online coverage with live video of the paddock, the public areas of the motor homes, and the pit garages.
"It would put the audience right in the middle of the action," he said.
photo:Philippe Champoux - Auto123.com
According to FIA president Max Mosley, Formula 1 should do more to exploit the power of the Internet.
Chief executive Bernie Ecclestone, who is known for his uncertainty about the online phenomenon, heads the sport's commercial rights holder.
Internet-only journalists, for example, are not granted media accreditation, and fans often observe that the official F1 website does not embrace the full power of the Internet.
"Bernie is sceptical about the Internet, there is no doubt about it," Mosley is quoted as saying in the German press.
"But if we could overcome that there are great things that could be done because the potential is enormous," Mosley said.
"I would revolutionise the way we use the Internet; it is the great neglected area of F1," he said.
Mosley raises the prospect of providing full fan access to pit wall computer information, and multi-channel online coverage with live video of the paddock, the public areas of the motor homes, and the pit garages.
"It would put the audience right in the middle of the action," he said.
photo:Philippe Champoux - Auto123.com