BMW has announced it will be hiring 1,300 employees by the end of 2010 and the same number again in 2011 in order to broaden its clean technology portfolio, meet new government regulations and respond to the growing demand for hybrid and electric vehicles.
According to BMW spokesperson Michael Rebstock, these mass hirings will allow the luxury automaker to “add expertise in electric vehicles, hybrid powertrains and cleaner combustion engines to develop models with lower carbon-dioxide emissions.”
BMW had reduced its workforce from 107,539 employees in 2007 to 96,230 in 2009 in order to generate more profits, at the behest of Norbert Reithofer, president and CEO of the German manufacturer. In 2008 and 2009, BMW hired around 1,000 employees in its R&D department, says Rebstock.
The automaker is reportedly working on a 100% electric urban vehicle as well as hybrid sports models that should be launched in 2013.
According to BMW spokesperson Michael Rebstock, these mass hirings will allow the luxury automaker to “add expertise in electric vehicles, hybrid powertrains and cleaner combustion engines to develop models with lower carbon-dioxide emissions.”
BMW had reduced its workforce from 107,539 employees in 2007 to 96,230 in 2009 in order to generate more profits, at the behest of Norbert Reithofer, president and CEO of the German manufacturer. In 2008 and 2009, BMW hired around 1,000 employees in its R&D department, says Rebstock.
The automaker is reportedly working on a 100% electric urban vehicle as well as hybrid sports models that should be launched in 2013.