Press release
Kia Motors has introduced its new environmental brand 'Eco Dynamics' and an LPI Hybrid based on its Korean market Forte saloon as part of its commitment to the development of earth-positive vehicles.
The Eco Dynamics brand was unveiled at Kia Motors' domestic sales headquarters in Apkujeong-dong, Seoul, on March 25, 2008, along with the company's blueprint for developing low-emission, fuel-efficient vehicles.
The new brand communicates Kia's unique strategy and vision for vehicles with a reduced environmental footprint. It reflects the determination of the Hyundai-Kia Automotive Group to propel Korea into the ranks of the world's four leading producers of green cars by expanding investments into eco-friendly vehicles and R&D.
Kia will unveil its first hybrid vehicle, the Forte LPI hybrid, on the Korean domestic market this August. Kia plans to introduce a mid-sized, full hybrid vehicle in 2011 and follow up with early commercialisation of a hydrogen fuel cell vehicle in 2012.
The Forte LPI hybrid car runs on both Liquefied Petroleum Gas - a popular fuel in Korea - and electricity. It employs a hybrid system which supports the internal combustion engine during motor starts and acceleration. Equipped with a 1,600cc Gamma LPI HEV engine, the Forte LPI hybrid boasts maximum power of 114 horsepower and maximum torque of 109 lb-ft. It offers drivers unrivaled savings with a fuel efficiency of 5.8 L/100 km with a CVT transmission. When converted to a standard petrol engine that figure would be 4.65 L/100 km. Emissions are rated as SULEV (Super Ultra Low Emissions Vehicle).
The Forte LPI hybrid is also the first car in the world to use lithium polymer batteries. Compared to nickel-metal-hydride (Ni-MH) batteries used by competitors, lithium polymer batteries provide more power in a lighter and compact package, enhancing fuel performance and freeing up more space.
photo:Kia Motors
Kia Motors has introduced its new environmental brand 'Eco Dynamics' and an LPI Hybrid based on its Korean market Forte saloon as part of its commitment to the development of earth-positive vehicles.
The Eco Dynamics brand was unveiled at Kia Motors' domestic sales headquarters in Apkujeong-dong, Seoul, on March 25, 2008, along with the company's blueprint for developing low-emission, fuel-efficient vehicles.
The new brand communicates Kia's unique strategy and vision for vehicles with a reduced environmental footprint. It reflects the determination of the Hyundai-Kia Automotive Group to propel Korea into the ranks of the world's four leading producers of green cars by expanding investments into eco-friendly vehicles and R&D.
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| Kia Forte LPI Hybrid |
Kia will unveil its first hybrid vehicle, the Forte LPI hybrid, on the Korean domestic market this August. Kia plans to introduce a mid-sized, full hybrid vehicle in 2011 and follow up with early commercialisation of a hydrogen fuel cell vehicle in 2012.
The Forte LPI hybrid car runs on both Liquefied Petroleum Gas - a popular fuel in Korea - and electricity. It employs a hybrid system which supports the internal combustion engine during motor starts and acceleration. Equipped with a 1,600cc Gamma LPI HEV engine, the Forte LPI hybrid boasts maximum power of 114 horsepower and maximum torque of 109 lb-ft. It offers drivers unrivaled savings with a fuel efficiency of 5.8 L/100 km with a CVT transmission. When converted to a standard petrol engine that figure would be 4.65 L/100 km. Emissions are rated as SULEV (Super Ultra Low Emissions Vehicle).
The Forte LPI hybrid is also the first car in the world to use lithium polymer batteries. Compared to nickel-metal-hydride (Ni-MH) batteries used by competitors, lithium polymer batteries provide more power in a lighter and compact package, enhancing fuel performance and freeing up more space.
photo:Kia Motors