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Honda Launches 2015 Fit SEMA on Tumblr

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Josée Paquet
Honda has just launched its 2015 Fit SEMA project on Tumblr, which asks internet users to vote for their favourite personalized subcompact.

Six build teams will have the opportunity to customize a FIT and win the most votes from internet users. These cars will also be presented at the Las Vegas SEMA show in November. The six selected teams are:
  • Bisimoto Engineering;
  • Kontrabrands;
  • MAD Industries;
  • Spoon Sports USA;
  • Tjin Edition;
  • Kenny Vinces.
Modifications will include aerodynamic body kits, wheels, custom paint jobs and more. Photos of the transformations in progress will be posted throughout the campaign at hondaloves.tumblr.com. The program will conclude by presenting all 6 vehicles at SEMA.

People may vote for their favourite Fit from August 21 to October 22 and reblog posts using the #ProjectFit tag.

Source: Honda

2015 Honda Fit
Photo: Honda

Josée Paquet
Josée Paquet
Automotive expert