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Jaguar markets upcoming XF through broadband magazine

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Khatir Soltani
Jaguar's got a new sedan coming, and you can check it out on your Apple iPhone or iPod Touch handheld device. The British luxury brand is carrying on a trend of marketing through innovative media technology, and they've announced the launch of the industry's first broadband multimedia magazine designed specifically for the Apple devices.

29HD is the largest Broadband 2.0 video network for auto and racing. Pioneers in the field of broadband editorial, Jaguar sought their help in creating the new XF site which puts the car right into palms of high-tech savvy people on the go.


By clicking www.jxfphone.com, iPhone and iPod Touch owners can see the XF presented dynamically in photos and videos, all designed to perfectly take advantage of the portable devices displays. Users can flip through the media with a few easy taps on their screens, and the content is updated regularly as the XF's release date approaches.

The new XF is the first car representing Jaguar's new design direction, and it goes on sale starting around $50,000 this March.
photo:Jaguar
Khatir Soltani
Khatir Soltani
Automotive expert
  • Over 6 years experience as a car reviewer
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  • Involved in discussions with virtually every auto manufacturer in Canada