Press release
Source: MINI
Munich. The John Cooper Works name has been inextricably linked with the legendary motorsport exploits of MINI for over 40 years now. The acclaimed British firm is synonymous with racing expertise and premium quality, and the spirit of John Cooper is also woven into the exquisite MINI Collection in the shape of textiles and accessories for him and her. This sporting product line sets out to “KEEP IT WILD” and transfer that racing feeling to the road. In so doing, the items in the range exude a cool vintage style, complete with logos and trim features which recall the distinctive British Racing Green colour shade. This authentic look will please both budding amateur mechanics and those with less of a fondness for grease and spanners.
Get dressed up on and off the road
The Men’s John Cooper Works T-Shirt ensures you make a fine impression both in the workshop and beyond with its stand-out “KEEP IT WILD” motif in easy-going distressed look.
Understated details like the green contrasting stripes on the collar and arm borders, and the embroidered JCW logo on the chest are signature features of the Men’s John Cooper Works Polo. This grey shirt with button-down neck and striking red trim under the collar is extremely comfortable and should be an essential feature of any wardrobe.
The long-sleeved John Cooper Works Rugby Shirt with buttoned V-neck in understated green is just what you need for those cooler days in the MINI. The stylish men’s version grabs the attention with its red Racing Stripes on the lower left sleeve and black stitched JCW logo on the chest. The ladies’ shirt boasts a bold “KEEP IT WILD” print on the front, contrasting stripes on the left upper sleeve and embroidered JCW logo on the nape of the neck.
The Unisex John Cooper Works Belt is a fitting addition to the vintage line. This practical worker-style accessory has two pockets attached to its reverse side which feature “KEEP IT WILD” artwork and offer a home-from-home for keys, credit cards and the like. The belt buckle provides secure support with its double-eye clasp.
The new John Cooper Works sports shoe created in cooperation with the Japanese fashion label Onitsuka Tiger is brimming with street presence. Contrasting green Tiger Stripes lend the black shoechristened The other Tiger, John Cooper Works a typically MINI two-tone character. Highlight stripes and laces in a tonal chequered flag look also catch the eye. The rubber patches at the front and rear of the shoe faithfully reproduce the style of the MINI Cooper S radiator grille. The outside of the shoeshows off the JCW logo to maximum effect.
In addition to these captivating new arrivals, the product line also includes numerous other items, from key fobs and leather cuffs to the multifunction jacket. The John Cooper Works Collection is available at www.MINI.com/shop and from selected MINI dealers.
photo:MINI
Source: MINI
Munich. The John Cooper Works name has been inextricably linked with the legendary motorsport exploits of MINI for over 40 years now. The acclaimed British firm is synonymous with racing expertise and premium quality, and the spirit of John Cooper is also woven into the exquisite MINI Collection in the shape of textiles and accessories for him and her. This sporting product line sets out to “KEEP IT WILD” and transfer that racing feeling to the road. In so doing, the items in the range exude a cool vintage style, complete with logos and trim features which recall the distinctive British Racing Green colour shade. This authentic look will please both budding amateur mechanics and those with less of a fondness for grease and spanners.
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Get dressed up on and off the road
The Men’s John Cooper Works T-Shirt ensures you make a fine impression both in the workshop and beyond with its stand-out “KEEP IT WILD” motif in easy-going distressed look.
Understated details like the green contrasting stripes on the collar and arm borders, and the embroidered JCW logo on the chest are signature features of the Men’s John Cooper Works Polo. This grey shirt with button-down neck and striking red trim under the collar is extremely comfortable and should be an essential feature of any wardrobe.
The long-sleeved John Cooper Works Rugby Shirt with buttoned V-neck in understated green is just what you need for those cooler days in the MINI. The stylish men’s version grabs the attention with its red Racing Stripes on the lower left sleeve and black stitched JCW logo on the chest. The ladies’ shirt boasts a bold “KEEP IT WILD” print on the front, contrasting stripes on the left upper sleeve and embroidered JCW logo on the nape of the neck.
The Unisex John Cooper Works Belt is a fitting addition to the vintage line. This practical worker-style accessory has two pockets attached to its reverse side which feature “KEEP IT WILD” artwork and offer a home-from-home for keys, credit cards and the like. The belt buckle provides secure support with its double-eye clasp.
The new John Cooper Works sports shoe created in cooperation with the Japanese fashion label Onitsuka Tiger is brimming with street presence. Contrasting green Tiger Stripes lend the black shoechristened The other Tiger, John Cooper Works a typically MINI two-tone character. Highlight stripes and laces in a tonal chequered flag look also catch the eye. The rubber patches at the front and rear of the shoe faithfully reproduce the style of the MINI Cooper S radiator grille. The outside of the shoeshows off the JCW logo to maximum effect.
In addition to these captivating new arrivals, the product line also includes numerous other items, from key fobs and leather cuffs to the multifunction jacket. The John Cooper Works Collection is available at www.MINI.com/shop and from selected MINI dealers.
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photo:MINI