Audi's spokesman stated that the automaker plans an annual global output of approximately 150,000 A3s, of which the new A3 Sportback model will comprise about 50 percent.
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| BMW plans sales of at least 100,000 1-Series in 2005, targeting a new group record. (Photo: BMW Canada) |
"The plan is, of course, flexible, depending on demand," Chairman Martin Winterkorn stated to Reuters news agency.
In comparison BMW plans sales of at least 100,000 1-Series in 2005, targeting a new group record.
During the premiere presentation of its new 5-door model, a sedan is also expected, Michael Ganal, BMW's head of sales and marketing, restated BMW's goal of record group sales.
According to a Reuters report, when he was asked about the company's growth continuing into the following year, he commented, "That's how it should be."
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| To help meet lofty sales targets, multiple variations of the 1-Series are planned, the second after the 5-door that was already introduced most likely being a sedan. (Photo: Unofficial Artist's Rendering) |
BMW group delivered 1.1 million units in 2003, and plans to increase this number to 1.4 million units by 2008.
While Ganal appeared bullish about future 1-Series prospects, with the set to hit European showrooms on September 18th, he made sure to mention that his company is not expecting to sell 50,000 units for the remainder of 2004 despite their 2005 predictions of 100,000 units delivered. Ganal didn't expand on his reasoning, but it's safe to expect the usual ramp up time with regards to market awareness as well as slightly slower initial production capacity.