Chevrolet was busy at the early-year auto shows in 2017, announcing a new Redline Series of special editions of its car, SUV and truck models. The move is fed in part by strong interest generated by its modified Redline vehicles at the last SEMA (Specialty Equipment Market Association) show.
A wide range of Chevrolet models will be available as Redline Series vehicles, including:
- Cruze LT (sedan and hatchback models)
- Malibu LT
- Camaro LT and SS (coupe and convertible)
- Trax LT
- Equinox LT
- Traverse Premier
- Colorado LT
- Silverado LT Z71 (twin cab) and LTZ Z71 (crew cab)
The latter model is currently available at Chevrolet dealerships, while the other Redline Series editions will be introduced gradually over the course of 2017.
Each special edition will feature black wheels with distinctive red dashed lines, red-contoured black plates carrying the name of the model, a black grille and the black Chevrolet logo.
They are further customized by the addition of design elements adapted to buyers’ preferences. The Silverado and Colorado Redlines, for example, will come with red tow hooks, while the wheels of the Camaro Redline ill feature black dashed lines that pay homage to Chevrolet’s long tradition of producing sports cars.
Explained Laura Pacey, brand director for Chevrolet in Canada, “Customization is a major trend in the industry and with this wide implementation of Redline, Chevrolet will offer our customers even more choice in creating standout cars, trucks and crossovers.”