Chrysler Group Sales are Up Overall
In other related news, Chrysler Group sales were up 1 percent to 189,011 units in April of this year, from 187,086 units in April 2003, continuing the positive trend started in the fourth quarter of 2003 and continued during the first quarter of 2004.
 |
| Overall sales are up for Chryslers, and the current production run of PT Cruiser convertibles is virtually sold out. (Photo: Trevor Hofmann, Canadian Auto Press) |
Gary Dilts, Chrysler Group vice president of sales, stated sales of vehicles such as the full-size Ram pickup, Chrysler Pacifica crossover, Crossfire sports coupe, and PT Cruiser all increased. Dilts also noted that even though sales have just started, the 2005 Chrysler 300 has received an excellent reception in dealerships and the production of the new PT Cruiser convertible is virtually sold out.
 |
| With the upcoming launches of its 300 series-based Dodge Magnum sport tourer and new Crossfire convertible, Chrysler should continue its upward swing. (Photo: Trevor Hofmann, Canadian Auto Press) |
"As we look out, we see some pretty good signs for the future. We've been waiting for this quarter for three years. We're finally armed with our new products," Dilts stated.
It will be interesting to compare the results of April to those of the next few months, after Chrysler Group launches its 300 series-based Dodge Magnum sport tourer and new Crossfire convertible. Chrysler Group is hot property now, with a surge of market interest that is bound to bring strong profit margin to DaimlerChrysler's bottom line.