Auto123.com - Helping you drive happy

F1: Lenovo to switch Formula 1 backing to McLaren

|
Get the best interest rate
Khatir Soltani
From GMM

Chinese computer maker Lenovo is expected to switch its formula one sponsorship from Williams to McLaren ahead of the 2009 season.

The company had prominent branding on the liveries of the last two Toyota-powered Williams single seaters.

The switch to McLaren, whose Lewis Hamilton won the 2008 world championship, is expected to be confirmed imminently.

It is believed that, while involving a similar amount of money, the new deal may not include any branding on McLaren's Mercedes-powered cars.

The Beijing headquartered company is expected to also advertise trackside at grands prix in 2009.

The news is a blow for Williams, who were expecting to see another sponsor, Petrobras, switch to the Honda team next year.

In a statement on Monday, however, the Oxfordshire based team said it has extended its sponsorship deal with the Swiss watch maker Oris, and retains the backing of title sponsor AT&T as well as Philips, Allianz and Accenture.

The future of other key deals, however, remains in doubt, as RBS and the Icelandic group Baugur struggle amid the global financial crisis.
photo:Williams
Khatir Soltani
Khatir Soltani
Automotive expert
  • Over 6 years experience as a car reviewer
  • Over 50 test drives in the last year
  • Involved in discussions with virtually every auto manufacturer in Canada