As part of the Vans US Open of Surfing in Huntington Beach, California (July 20-28), Fiat will showcase its various models including the recently launched Fiat 500e, the high-performance Fiat 500 Abarth Cabrio, and the all-new Fiat 500L and 500L Trekking. Also on display will be a one-of-a-kind Fiat 500c “Beach Cruiser,” as well as the Fiat 500 Jet-Ski that made waves in Miami during a publicity stunt.
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| Fiat 500c Beach Cruiser (Photo: Fiat) |
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| Fiat 500c Jet-Ski (Photo: Fiat) |
“The Vans US Open of Surfing is one of the largest professional surfing competition and action sports festival in the world, hosting over 400 world-class athletes in surf and skate,” said Jason Stoicevich, Fiat's top executive in North America. “This is a great opportunity for us to be part of an environment that reinforces the fun and energy that characterize both the Fiat brand and the Vans US Open of Surfing.”
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| Fiat 500 Abarth Cabrio (Photo: Fiat) |
The company will even give fans the chance to learn some Italian at the event, with a phrase book giveaway that includes surfing and ocean terms. Professional surfer Brianna Cope will be on hand signing autographs.
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| Fiat 500e (Photo: Fiat) |
