Today at the Oshawa Car Assembly Plant,General Motors unveiled the next generation of its midsize performance sedan -the 2004 Pontiac Grand Prix.
Peter Bannon, Director of Vehicle Marketing for General Motors of Canada said, "We've taken North America's favorite midsize performance sedan and raised the bar." Grand Prix has always been a break-through car for Pontiac.
The '97 Grand Prix broke the mold by bringing coupe styling to the sedan market, and by setting new benchmarks in handling with its Wide Track system. Bannon added, "With its muscular styling and emphasis on total performance, the 2004 Grand Prix is an ideal choice for those who are truly passionate about driving."
Simon Boag, plant manager at the Oshawa Car Assembly Plants said, "GM's Oshawa Car Assembly Plants are setting the standard for quality in this industry. With achievements like this and Pontiac's performance heritage, the new Grand Prix is destined for success."
GM will assemble the Grand Prix at Oshawa Car Assembly Plant No. 2, which was rated as the top quality plant in North and South America in the 2002 J.D. Power and Associates Initial Quality Study. The 2004 Grand Prix will arrive at Canadian dealerships in Spring of 2003.
Headquartered in Oshawa Ontario, General Motors of Canada employs 25,000 people nationwide. GM of Canada manufactures a variety of vehicles, engines, transmissions and other components, and markets the full range of General Motors' vehicles and related services through 807 dealerships and retailers across Canada. Vehicles sold through this network include Chevrolet, Oldsmobile, Pontiac, Buick, GMC, Cadillac, Hummer, Saturn, Saab and Isuzu. More information about GM of Canada can be found at:gmcanada.com.
