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Jaguar tops in satisfaction, says J.D. Power

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Khatir Soltani
They've come a long way since a manufacturer of motorcycle sidecars back in the twenties, that's for sure.

Led by a simple mission to create fast, beautiful and desirable cars, Jaguar announced yesterday that they were ranked highest for the third
(Photo: J.D. Power and Associates)
consecutive year by J.D. Power and Associates in their Sales Satisfaction Index (SSI) study. Redesigned in 2001, Jaguar has been atop the list ever since- scoring the highest out of 35 other brands for the spot.

The 2006 study is based on input from over 40,000 new car buyers who registered their vehicles in May 2006. It measures many aspects of the buying experience from the dealership facility to the financing process.

"These outstanding results in the J.D. Power and Associates SSI study reaffirm the passion that everyone at Jaguar shares for delivering an outstanding sales and service experience. To lead the Industry for three consecutive years reflects the tremendous standards that our dealers consistently achieve," said Mike O'Driscoll, president of Aston Martin Jaguar Land Rover North America.
Khatir Soltani
Khatir Soltani
Automotive expert
  • Over 8 years experience as a car reviewer
  • Over 50 test drives in the last year
  • Involved in discussions with virtually every auto manufacturer in Canada