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Kuga: Ford's Iosis X based model coming to Europe for 2008

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Khatir Soltani
The Iosis X concept from Ford was unveiled in 2006, and it caused quite the stir--especially when Ford promised a production vehicle based on the concept in just two years. Today, Ford of Europe CEO John Fleming happily announced that a new Iosis X-based vehicle, called the Kuga, will join the model range for 2008.


"With the launch of the Ford Kuga, we will keep the promise that we gave at the 2006 Paris Motor Show: to develop a stylish new model based on the stunning Ford Iosis X concept car in less than two years" he said.

Kuga is a compact and distinctive 4x4 which carries forward Ford's new 'kinetic design' language. Call it what they may, the Kuga has some interesting lines, an exaggerated fascia with massive lights, and a unique, almost toy-like quality. It's intended to look classy and elegant yet adventurous and capable at the same time--catering to buyers who appreciate style, even in a 4x4.

"We recognized that image-conscious customers for this kind of vehicle want a very individual car in which impressive on-road capability blends seamlessly with substantial off-road ability," said Martin Smith, Executive Design Director for Ford of Europe.

Kuga will be built in Germany and sold across Europe starting in early 2008.
photo:Ford
Khatir Soltani
Khatir Soltani
Automotive expert
  • Over 6 years experience as a car reviewer
  • Over 50 test drives in the last year
  • Involved in discussions with virtually every auto manufacturer in Canada