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Mitsubishi Readies Ralliart Concepts for 2004 SEMA Show in Las Vegas

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Khatir Soltani

Japan's Alternative Brand is showing a New Face at SEMA This Year

The Mitsubishi Galant midsize sedan and Endeavor midsize crossover sport utility are already among the best performing cars in

Mitsubishi will debut Ralliart versions of its popular Endeavor and Galant at this years Specialty Equipment Market Association (SEMA) tradeshow in Las Vegas next month. (Photo: Mitsubishi Motors North America)
their respective classes, making the prospect of specially tuned Ralliart versions intriguing to say the least.

Mitsubishi Motors North America, Inc. (MMNA) will debut the two concepts at the 2004 Specialty Equipment Market Association (SEMA) tradeshow in Las Vegas from the second through to the fifth of next month.

Mitsubishi already sells one Ralliart model in North America, a street-tuned Lancer featuring components from the brand's

Ralliart vehicles include additional performance and appearance features, from more powerful engines and sport-tuned suspensions to modified body parts. (Photo: Mitsubishi Motors North America)
Lancer EVO VIII as well as parts exclusive to the model. If Mitsubishi follows through and builds the prototypes, which is expected, it will spice up its seven model lineup with three Ralliart production cars.

Incidentally, the Japanese brand featured a ten model lineup last year, but has dropped its Lancer Sportback wagon, Diamante midsize sedan and Montero Sport midsize SUV for the 2005 model year. Continuing forward are the Galant and Endeavor models, as well as the Lancer, Eclipse Coupe and Spyder (with all-new models expected shortly), Outlander SUV, Montero SUV, and supercar-like Lancer EVO VIII and EVO VIII MR - the EVOs not available in Canada.

Khatir Soltani
Khatir Soltani
Automotive expert
  • Over 8 years experience as a car reviewer
  • Over 50 test drives in the last year
  • Involved in discussions with virtually every auto manufacturer in Canada