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Rolls-Royce and bespoke, a perfect match

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Khatir Soltani
Acquiring a Rolls-Royce will inevitably place you in an elite group, and that will certainly attract the admiration-filled stares of other drivers on the road. As if that was not enough, owners of those exclusive cars apparently have a strong preference for personalizing their vehicles, making them even more unique.

Photo: Rolls-Royce

Faced with a sharp rise in demand for bespoke products, the Goodwood-based automaker announced today that it would double its resources dedicated to customization, from 25 to 50.

In addition of creating vehicles that aesthetically meet every little requirement of a consumer, keep in mind that Rolls-Royce offers a range of products in line with their lifestyle – picnic sets and unique storage spaces tailored to specific items belonging to the long list of possible modifications.

This announcement is, however, not a surprise in itself, the brand specializing in this domain for several years already.
Khatir Soltani
Khatir Soltani
Automotive expert
  • Over 8 years experience as a car reviewer
  • Over 50 test drives in the last year
  • Involved in discussions with virtually every auto manufacturer in Canada