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Subaru to launch new hybrid in New York?

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Khatir Soltani
Subaru is reportedly planning to launch its first production hybrid model at the New York International Auto Show in March.

Little is known about the vehicle, but Kenichi Yamamoto, director of product management and coordination at Subaru of America, did confirm that parent company Fuji Heavy Industries is working on a hybrid model.

He also explained that Subaru's motivation reflects the growing sales of hybrid vehicles around the world. Japan and the U.S. would likely be the first markets to receive the car. No word yet on Canadian availability.

You may remember that Subaru unveiled the Advanced Tourer Concept with a hybrid powertrain at the 2011 Tokyo Motor Show.

Source: The Detroit Bureau

Photo: Subaru


Khatir Soltani
Khatir Soltani
Automotive expert
As a car enthusiast, he tests and compares vehicles from different categories through the eyes of the consumer, ensuring relevant and objective reviews.
  • Over 6 years experience as a car reviewer
  • Over 50 test drives in the last year
  • Involved in discussions with virtually every auto manufacturer in Canada