Requiring three years of intense research and development, 700 prototypes, and the punishing quality control testing for which TAG Heuer and Lamborghini are famous, the MERIDIIST Automobili Lamborghini is an extraordinary communication device of bespoke digital engineering. It’s hot-wired with sound processes and chamber design fine-tuned for crystal clear acoustics. Special software enables customized Automobili Lamborghini screen animation and wallpaper. The ultra-sensitive antenna – twice as efficient as other radio standard-compliant products – ensures the MERIDIIST Automobili Lamborghini’s unbeatable connectivity where all other communication instruments fail.
"The MERIDIIST Automobili Lamborghini epitomizes TAG Heuer consistency in inspiring and framing its diversification, combining technology and design, and partnering with the best sports car Brands and engineers to come up with unique Masterpieces in all three fields we compete. We are very proud of this new partnership with such a great Brand as Lamborghini" added Jean-Christophe Babin, President & CEO of the TAG Heuer Group.
TAG Heuer and Automobili Lamborghini: A Shared Passion for Precision and
Performance
The master of time to a formidable 1/10,000th of a second, TAG Heuer has merged timekeeping and motor-racing in a number of award-winning timepieces: From the original Monaco, the watch made famous by Steve McQueen in the 1970 race film classic “Le Mans,” to its groundbreaking new offspring, the just-launched Monaco V4 with its double-patented belt-driven movement inspired by the V-shaped cylinders in a high-end motor racing engine.
Since 1963, Lamborghini has been the purest, most muscular expression of performance. Engineered for explosive power and spectacular speed and beauty, the super sports car is the singular vision of an Italian industrialist, Ferruccio Lamborghini. A true “gentleman driver” and long-time lover of the Gran Turismo automobile, Lamborghini was unsatisfied with every other car on the road. Therefore, he and his successors defied convention, creating the ultimate ride – one that is unlike any other car on the road.
“The MERIDIIST Automobili Lamborghini is the culmination of the high-performance, design-demanding and perfection-driven ethos that TAG Heuer and Automobili Lamborghini share,” noted Amstutz. “A communication instrument of uncompromised calibre and capabilities, it seriously upgrades the way the world connects.”
The TAG Heuer MERIDIIST Automobili Lamborghini will be available in November at select retailers in watch and jewellery network, and select Automobili Lamborghini retailers.
photo:TAG Heuer
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"The MERIDIIST Automobili Lamborghini epitomizes TAG Heuer consistency in inspiring and framing its diversification, combining technology and design, and partnering with the best sports car Brands and engineers to come up with unique Masterpieces in all three fields we compete. We are very proud of this new partnership with such a great Brand as Lamborghini" added Jean-Christophe Babin, President & CEO of the TAG Heuer Group.
TAG Heuer and Automobili Lamborghini: A Shared Passion for Precision and
Performance
The master of time to a formidable 1/10,000th of a second, TAG Heuer has merged timekeeping and motor-racing in a number of award-winning timepieces: From the original Monaco, the watch made famous by Steve McQueen in the 1970 race film classic “Le Mans,” to its groundbreaking new offspring, the just-launched Monaco V4 with its double-patented belt-driven movement inspired by the V-shaped cylinders in a high-end motor racing engine.
Since 1963, Lamborghini has been the purest, most muscular expression of performance. Engineered for explosive power and spectacular speed and beauty, the super sports car is the singular vision of an Italian industrialist, Ferruccio Lamborghini. A true “gentleman driver” and long-time lover of the Gran Turismo automobile, Lamborghini was unsatisfied with every other car on the road. Therefore, he and his successors defied convention, creating the ultimate ride – one that is unlike any other car on the road.
“The MERIDIIST Automobili Lamborghini is the culmination of the high-performance, design-demanding and perfection-driven ethos that TAG Heuer and Automobili Lamborghini share,” noted Amstutz. “A communication instrument of uncompromised calibre and capabilities, it seriously upgrades the way the world connects.”
The TAG Heuer MERIDIIST Automobili Lamborghini will be available in November at select retailers in watch and jewellery network, and select Automobili Lamborghini retailers.
photo:TAG Heuer