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Toyota and Mazda reach long-term agreement

Akio Toyoda and Masamichi Kogai
Photo: Mazda
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Josée Paquet

Toyota and Mazda have just reached a long-term agreement to combine and complement each other's resources and technologies in an effort to build more attractive and more efficient vehicles that will better meet the needs and wants of consumers around the world.

Representatives of Toyota and Mazda will form a joint committee to evaluate how best to utilize their respective strengths across a wide range of fields, from environmental performance to advanced safety systems. 

“As evidenced by their SKYACTIV Technologies and KODO—Soul of Motion design, Mazda has proven that it always thinks of what is coming next for vehicles and technology, while still managing to stay true to its basic carmaking roots,” said Toyota President Akio Toyoda. “In this way, Mazda very much practices what Toyota holds dear: making ever-better cars. I am delighted that our two companies can share the same vision and work together to make cars better. I can think of nothing more wonderful than showing the world—together—that the next 100 years of cars will be just as fun as the first.” 

Previous joint ventures involving Toyota and Mazda include the Scion iA/Mazda2 sedan and Toyota hybrid technologies in Mazda vehicles.

Josée Paquet
Josée Paquet
Automotive expert