New C70 to Move Volvo Convertible Further Up-Market
Believe it or not, some of the most sought-after models from the safety-conscious Swedish firm Volvo aren't its all-conquering
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| Some of the most sought-after models from the safety-conscious Swedish firm Volvo, aren't its all-conquering wagons or wild turbocharged sedans, but its coupes and convertibles. (Photo: Artist's Rendering) |
It seems whenever Volvo makes a coupe or convertible, they team up with some sort of engineering, consulting or coachworks firm. The original sports Volvo, the beautiful 'cow horned' Ghia/Frua-styled P1800 coupe, is a prime example, and more recently, Volvo called upon Bertone to style several generations of 700-series midsize coupes. Even the now defunct C70 was aided in design and development by British firm AutoNova, a subsidiary of Tom
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| Volvo selected Italian partner Pininfarina and then announced that it would help design and build the vehicle. (Photo: Artist's Rendering) |
The upcoming Volvo sports coupe won't buck this trend of outsourced help. After scouting a variety of different firms, Volvo selected Italian partner Pininfarina and announced that it would help design and build the vehicle. Under the venture name of Pininfarina Sverige AB, the prestigious Italian firm entered the deal with a stake of 60 percent. Its duty, aside from managing Volvo's Uddevalla factory, includes development and research on the car. The venture will also mark the first vehicle that Pininfarina has built outside of Italy.