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Bridgestone ads: Here Comes The Super Bowl XLIV (video)

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Khatir Soltani
As reported by Bridgestone

For sports fans who want to get the most out of their Super Bowl XLIV viewing experience...it's Bridgestone or nothing. Bridgestone Americas Tire Operations (BATO) will unveil two new Bridgestone brand tire commercials during the game, which will be broadcast on CBS Feb. 7 from Dolphin Stadium in Miami, Fla. The Bridgestone brand will also serve as the title sponsor of the Super Bowl XLIV Halftime Show featuring the legendary rock band, THE WHO.

The talented creative team at The Richards Group, a Dallas-based independent advertising agency, has combined a great storyline with masterful editing and state-of-the- art digital animation to create two funny, suspenseful and entertaining commercials that showcase the superior performance of Bridgestone tires. One 30-second ad will run at the end of the first quarter, while the other will air during the third quarter. The sketches below give a sneak peek of what viewers will see on Super Bowl Sunday:

"Whale of a Tale"



Three young men are on an adrenaline-packed drive toward the coast. Nothing too

unusual about it, unless you consider having a live killer whale as the fourth passenger ―unusual. Yes, that's right - a killer whale in the car with them. Hard to say where they're going. Harder still to say where they've been. But this fish-out-of-water story is sure to end with a splash.
Khatir Soltani
Khatir Soltani
Automotive expert
  • Over 6 years experience as a car reviewer
  • Over 50 test drives in the last year
  • Involved in discussions with virtually every auto manufacturer in Canada