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Montreal 2017: Toyota announces several premieres

2017 Toyota Prius Prime | Photo: Toyota
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Guillaume Rivard
C-HR, Prius Prime, Mirai, FCV Plus, and more

The Toyota booth at the 2017 Montreal Auto Show will be host to several premieres, most with a strong focus on green technologies.

Making their Canadian debuts will be the all-new Toyota Prius Prime (plug-in hybrid), the Toyota Mirai (hydrogen fuel cell), and the Toyota FCV Plus concept (also fuel cell), all bidding to seduce consumers eager to help protect the environment while spending less at the pump.

The Toyota TS0 should have no trouble capturing people’s imagination either: Using an advanced hybrid engine setup, this race car meets the standards set by the FIA for prototypes used in the World Endurance Championships.

That dream-inspiring car aside, visitors at the show will be able to take in another Canadian debut, for the Toyota C-HR (Coupe High-Rider), a stylish vehicle that is set to hit the market later in 2017. Though it lacks all-wheel drive, this little speedster is taking aim at the Nissan JUKE, Mazda CX-3, and other crossovers in a fast-growing market segment.

Toyota has also piqued interest by announcing a special North American premiere presentation at the 2017 Montreal Auto Show. Stay tuned right here to find out what it is!

Guillaume Rivard
Guillaume Rivard
Automotive expert
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